{"id":24373,"date":"2022-06-12T12:00:55","date_gmt":"2022-06-12T16:00:55","guid":{"rendered":"http:\/\/autosector.com\/?p=24373"},"modified":"2022-06-12T12:00:55","modified_gmt":"2022-06-12T16:00:55","slug":"what-if-bmw-m1-didnt-fail","status":"publish","type":"post","link":"http:\/\/autosector.com\/?p=24373","title":{"rendered":"What if the BMW M1 Didn&#8217;t Fail? Jochen Neerpasch&#8217;s Vision for BMW&#8217;s Supercar"},"content":{"rendered":"<p>Last week, I had to write a story about an interview Horatiu did with <a href=\"https:\/\/www.bmwblog.com\/2022\/06\/02\/interview-jochen-neerpasch-bmw-m\/\">Jochen Neerpasch<\/a>, while attending the<a href=\"https:\/\/www.bmwblog.com\/2022\/05\/24\/iconic-bmw-m-cars-villa-deste-concorso-deleganza\/\"> Concorso d\u2019Eleganza Villa d\u2019Este<\/a>. Neerpasch is the godfather of the M Division, after BMW pulled him away from Ford to help create what we now know as BMW M. It was under his direction that the M Division built its first ever mid-engine supercar, something that was designed as a race car as well as a road car from the beginning\u2013the <a href=\"https:\/\/www.bmwblog.com\/2022\/06\/04\/bmw-m1-procar-hydrogen-version\/\">BMW M1<\/a>.<\/p>\n<p>That isn\u2019t news, though, nor is it why I\u2019m talking to you. Instead, I wanted to talk about one specific line in the interview, something Neerpasch said that\u2019s haunted me every since. \u201cI think if the M1 would have been, year-by-year developed, it [could have been] like the 911 for Porsche.\u201d<\/p>\n<p><a href=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2022\/05\/bmw-m1-red-03.jpg\"><noscript><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-medium wp-image-426792\" src=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2022\/05\/bmw-m1-red-03-830x553.jpg\" alt=\"bmw m1 red 03 830x553\" width=\"830\" height=\"553\" srcset=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2022\/05\/bmw-m1-red-03-830x553.jpg 830w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2022\/05\/bmw-m1-red-03-1536x1024.jpg 1536w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2022\/05\/bmw-m1-red-03-768x512.jpg 768w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2022\/05\/bmw-m1-red-03-300x200.jpg 300w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2022\/05\/bmw-m1-red-03.jpg 1920w\" sizes=\"(max-width: 830px) 100vw, 830px\" title=\"image of bmw m1 red 03 830x553\"\/><\/noscript><img decoding=\"async\" class=\"lazyload alignnone size-medium wp-image-426792\" src=\"data:image\/svg+xml,%3Csvg%20xmlns=%22http:\/\/www.w3.org\/2000\/svg%22%20viewBox=%220%200%20830%20553%22%3E%3C\/svg%3E\" data-src=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2022\/05\/bmw-m1-red-03-830x553.jpg\" alt=\"bmw m1 red 03 830x553\" width=\"830\" height=\"553\" data-srcset=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2022\/05\/bmw-m1-red-03-830x553.jpg 830w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2022\/05\/bmw-m1-red-03-1536x1024.jpg 1536w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2022\/05\/bmw-m1-red-03-768x512.jpg 768w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2022\/05\/bmw-m1-red-03-300x200.jpg 300w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2022\/05\/bmw-m1-red-03.jpg 1920w\" data-sizes=\"(max-width: 830px) 100vw, 830px\" title=\"image of bmw m1 red 03 830x553\"\/><\/a><\/p>\n<p>I can\u2019t get that statement out of my head and it\u2019s been frustrating me ever since. As you may already know, the BMW M1 was a pretty big failure for the brand. Not only did it cost a fortune to develop, it was stuck in development hell for awhile after a deal with Lamborghini to build it went south. Then, the racing series it was developed for was canned, shutting down BMW\u2019s whole reasoning for building it. The road car version was also so expensive that almost no one bought it and the single-car racing series BMW developed for it was a dud. So, as incredible as the M1 was, and still is, it was a failure for BMW M.<\/p>\n<p>However, it seems as though Neerpasch wanted to keep working on the M1 as a model, perhaps making another one to see if it could be improved. Though, that never happened. BMW wouldn\u2019t go on to make another mid-engine car until the BMW i8, several decades later. But what if it did? What if BMW listened to Neerpasch and decided to keep making M1s, year after year, generation after generation, and continue to improve it?<\/p>\n<p><a href=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2022\/05\/bmw-m1-red-02-1.jpg\"><noscript><img decoding=\"async\" class=\"alignnone size-medium wp-image-426774\" src=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2022\/05\/bmw-m1-red-02-1-830x553.jpg\" alt=\"bmw m1 red 02 1 830x553\" width=\"830\" height=\"553\" srcset=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2022\/05\/bmw-m1-red-02-1-830x553.jpg 830w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2022\/05\/bmw-m1-red-02-1-1536x1024.jpg 1536w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2022\/05\/bmw-m1-red-02-1-768x512.jpg 768w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2022\/05\/bmw-m1-red-02-1-300x200.jpg 300w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2022\/05\/bmw-m1-red-02-1.jpg 1920w\" sizes=\"(max-width: 830px) 100vw, 830px\" title=\"image of bmw m1 red 02 1 830x553\"\/><\/noscript><img loading=\"lazy\" decoding=\"async\" class=\"lazyload alignnone size-medium wp-image-426774\" src=\"data:image\/svg+xml,%3Csvg%20xmlns=%22http:\/\/www.w3.org\/2000\/svg%22%20viewBox=%220%200%20830%20553%22%3E%3C\/svg%3E\" data-src=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2022\/05\/bmw-m1-red-02-1-830x553.jpg\" alt=\"bmw m1 red 02 1 830x553\" width=\"830\" height=\"553\" data-srcset=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2022\/05\/bmw-m1-red-02-1-830x553.jpg 830w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2022\/05\/bmw-m1-red-02-1-1536x1024.jpg 1536w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2022\/05\/bmw-m1-red-02-1-768x512.jpg 768w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2022\/05\/bmw-m1-red-02-1-300x200.jpg 300w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2022\/05\/bmw-m1-red-02-1.jpg 1920w\" data-sizes=\"(max-width: 830px) 100vw, 830px\" title=\"image of bmw m1 red 02 1 830x553\"\/><\/a><\/p>\n<p>That\u2019s the thought I can\u2019t get out of my head. Neerpasch said the M1 could have been to BMW what the 911 is to Porsche\u2013a flagship sports car that simply no one else can beat. Can you imagine if BMW continued to make M1s over the decades, continuously improving it, making it more affordable, and more accessible? BMW would have been the champion of relatively affordable mid-engine supercars and it would have changed the shape of the industry.<\/p>\n<p>Audi often gets credit for creating one of the best everyday supercars in history, with the R8. Honda did it before Audi with the NSX. However, it was actually BMW that invented such a thing, as the M1 was not only a genuine race-bred supercar, it was also easy to drive, comfortable to sit in, and even relatively relaxed at speed. Imagine if BMW still made the M1 today? The possibilities have been haunting me for a week now and I can\u2019t help but continue to wonder what BMW as a brand would be like, and the industry as a whole, if a perennial M1 existed. What a missed opportunity by BMW.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Last week, I had to write a story about an interview Horatiu did with Jochen Neerpasch, while attending the Concorso d\u2019Eleganza Villa d\u2019Este. Neerpasch is the godfather of the M Division, after BMW pulled him away from Ford to help create what we now know as BMW M. It was under his direction that the [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":24374,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[2],"tags":[],"class_list":["post-24373","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry"],"_links":{"self":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts\/24373","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=24373"}],"version-history":[{"count":0,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts\/24373\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/media\/24374"}],"wp:attachment":[{"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=24373"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=24373"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=24373"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}