{"id":33168,"date":"2022-10-07T08:54:52","date_gmt":"2022-10-07T12:54:52","guid":{"rendered":"http:\/\/autosector.com\/?p=33168"},"modified":"2022-10-07T08:54:52","modified_gmt":"2022-10-07T12:54:52","slug":"bmw-1602-electric-i4-m50-kitht-times-square-ad","status":"publish","type":"post","link":"http:\/\/autosector.com\/?p=33168","title":{"rendered":"BMW Shows Electric Car Evolution With Nifty Ad On 3D Billboard"},"content":{"rendered":"<p><meta itemscope=\"\" itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/WebPage\" itemid=\"https:\/\/www.bmwblog.com\/2022\/10\/07\/bmw-1602-electric-i4-m50-kitht-times-square-ad\/\"\/><\/p>\n<div class=\"photomain-article\"> <noscript><img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2019\/09\/1972-bmw-1602e-elektro-concept.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"1972 bmw 1602e elektro concept\" srcset=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2019\/09\/1972-bmw-1602e-elektro-concept.jpg 1920w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2019\/09\/1972-bmw-1602e-elektro-concept-830x467.jpg 830w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2019\/09\/1972-bmw-1602e-elektro-concept-768x432.jpg 768w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2019\/09\/1972-bmw-1602e-elektro-concept-1024x576.jpg 1024w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" title=\"image of 1972 bmw 1602e elektro concept\"\/><\/noscript><img decoding=\"async\" width=\"1920\" height=\"1080\" src=\"data:image\/svg+xml,%3Csvg%20xmlns=%22http:\/\/www.w3.org\/2000\/svg%22%20viewBox=%220%200%201920%201080%22%3E%3C\/svg%3E\" data-src=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2019\/09\/1972-bmw-1602e-elektro-concept.jpg\" class=\"lazyload attachment-full size-full wp-post-image\" alt=\"1972 bmw 1602e elektro concept\" data-srcset=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2019\/09\/1972-bmw-1602e-elektro-concept.jpg 1920w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2019\/09\/1972-bmw-1602e-elektro-concept-830x467.jpg 830w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2019\/09\/1972-bmw-1602e-elektro-concept-768x432.jpg 768w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2019\/09\/1972-bmw-1602e-elektro-concept-1024x576.jpg 1024w\" data-sizes=\"(max-width: 1920px) 100vw, 1920px\" title=\"image of 1972 bmw 1602e elektro concept\"\/><\/div>\n<div class=\"bmwad\">\n<p><span>ADVERTISEMENT<\/span><\/p>\n<\/div>\n<div class=\"post-content\" itemprop=\"description\" readability=\"63.602607436021\">\n<p>At the end of last month, BMW purchased advertising space in Times Square to promote the 2023 XM during its debut day. The very same <a href=\"https:\/\/www.bmwblog.com\/2022\/09\/30\/bmw-xm-ad-3d-billboard-times-square\/\">nifty 3D billboard<\/a> has now served as the immersive venue to highlight how electric vehicles have progressed in half a century of evolution. The famous intersection in midtown Manhattan, New York City had the 1602 Elektro and i4 M50 star in the same commercial to highlight the EV evolution.<\/p>\n<p>For those who are not familiar with the <a href=\"https:\/\/www.bmwblog.com\/2022\/08\/11\/bmw-marks-50-years-first-ev-light-show-headquarters\/\">1602 Elektro<\/a>, it was BMW\u2019s very first electric car. Developed to serve as a shuttle during the 1972 Olympic Games in Munich, Germany, it was essentially an EV conversion of the 02 Series. Only two vehicles were ever produced, and both served as support vehicles for long-distance walkers and marathon runners. The engineers took out all the oily bits to make room for a dozen of Varta batteries and a Bosch electric motor.<\/p>\n<blockquote class=\"instagram-media\" data-instgrm-captioned=\"\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/CjaWEMmrxqI\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" readability=\"0\"\/>\n<p>BMW\u2019s original EV carried around 350 kilograms (771 pounds) worth of batteries to feed juice to the rear-mounted electric motor. It did 0 to 31 mph (50 km\/h) in 8 seconds and topped out at 62 mph (100 km\/h), so it\u2019s safe to say it wasn\u2019t the ultimate electric driving machine. Still, the Munich-based marque had to start from somewhere, right? The range was quoted at 38 miles (61 kilometers) provided the 1602e was traveling at a constant speed of 31 mph (50 km\/h).<\/p>\n<p>As for the other car featured in the ad, it\u2019s the recently introduced <a href=\"https:\/\/www.bmwblog.com\/2022\/09\/30\/seven-bmw-i4-m50-by-kith-vitality-green\/\">i4 M50 by KITH<\/a>. It serves as a follow-up to the 2020 M4 Competition x KITH and comes with custom logos and a unique paint called \u201cKith Vitality Green.\u201d Inside, the sporty electric Gran Coupe has a full-grain merino leather in tasty Caramel. Only seven cars are going to be sold to customers.<\/p>\n<p>Mind you, this isn\u2019t the first time BMW marks 50 years of EVs as it organized a <a href=\"https:\/\/www.bmwblog.com\/2022\/08\/11\/bmw-marks-50-years-first-ev-light-show-headquarters\/\">light show at its headquarters<\/a> back in August. We\u2019d argue an electric sports car would\u2019ve been better, and it might come further down the line based on a recent <a href=\"https:\/\/www.bmwblog.com\/2022\/09\/27\/bmw-electric-sports-car-possibly-teased\/\">teaser image<\/a>.<\/p>\n<p>Source: <a href=\"https:\/\/www.instagram.com\/p\/CjaWEMmrxqI\/\" target=\"_blank\" rel=\"noopener\">BMW USA \/ Instagram<\/a><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>ADVERTISEMENT At the end of last month, BMW purchased advertising space in Times Square to promote the 2023 XM during its debut day. The very same nifty 3D billboard has now served as the immersive venue to highlight how electric vehicles have progressed in half a century of evolution. The famous intersection in midtown Manhattan, [&hellip;]<\/p>\n","protected":false},"author":25,"featured_media":33169,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[2],"tags":[],"class_list":["post-33168","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry"],"_links":{"self":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts\/33168","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/users\/25"}],"replies":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=33168"}],"version-history":[{"count":0,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts\/33168\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/media\/33169"}],"wp:attachment":[{"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=33168"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=33168"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=33168"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}