{"id":34157,"date":"2022-10-20T09:03:54","date_gmt":"2022-10-20T13:03:54","guid":{"rendered":"http:\/\/autosector.com\/?p=34157"},"modified":"2022-10-20T09:03:54","modified_gmt":"2022-10-20T13:03:54","slug":"musk-twitter-deal-impacting-tesla-opinion","status":"publish","type":"post","link":"http:\/\/autosector.com\/?p=34157","title":{"rendered":"OpEd: Musk’s Twitter Deal Is Impacting Tesla Heavily, But Should It Be?"},"content":{"rendered":"

This article comes to us courtesy of\u00a0EVANNEX<\/a>, which makes and sells aftermarket Tesla accessories. The opinions expressed therein are not necessarily our own at\u00a0InsideEVs<\/a>, nor have we been paid by\u00a0EVANNEX\u00a0to publish these articles. We find the company’s perspective as an aftermarket supplier of Tesla accessories interesting and are happy to share its content free of charge. Enjoy!<\/em><\/p>\n

Posted on<\/span>\u00a0EVANNEX on October 20, 2022,\u00a0by<\/span>\u00a0Matt Pressman<\/p>\n

The narrative\u00a0surrounding Tesla’s recent third-quarter earnings mostly\u00a0centered on demand as the automaker missed expectations for vehicle deliveries. After all, “the company has navigated production hiccups and ongoing supply-chain challenges,” reports the\u00a0Wall Street Journal<\/a>.<\/p>\n

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Above: Tesla’s Elon Musk (Flickr:\u00a0Steve Jurvetson<\/a>)<\/em><\/p>\n

Digging deeper though, WSJ confesses, “Mr. Musk\u2019s on-again, off-again pursuit of Twitter Inc. also has weighed on the car maker\u2019s stock.” Indeed. I suspect the ongoing Twitter\u00a0soap opera leaves investors feeling ummm, uneasy, about Musk<\/a>\u00a0triangulating his time between Tesla<\/a>, SpaceX, and (now) Twitter.\u00a0<\/p>\n

So let’s get right to brass tax \u2014 will Twitter\u00a0cannibalize Musk’s time at Tesla? Keep in mind,\u00a0Elon has Neuralink and The Boring Company all while\u00a0deftly\u00a0managing his time with great finesse. Thus, I suspect investors\u00a0might be “taking their eye off the ball”\u00a0as it relates to Elon and Twitter.<\/p>\n

Sure, Elon’s time will be fractured further with Twitter. And, yes, Twitter is fraught with politics, divisiveness, and (occasionally) funny memes. No doubt, it remains a lightning rod for controversy. But controversy gets clicks.\u00a0It all makes for great fodder in the media. Endless headlines\u00a0reflect\u00a0Elon’s (ahem) emotionally-charged business decision. But, let’s not forget, it’s a business decision.\u00a0<\/p>\n

Instead,\u00a0let’s\u00a0examine Elon’s Twitter “relationship”\u00a0through the right\u00a0lens. In short: it’s\u00a0not<\/em>\u00a0personal, it’s just business. Whether Musk makes money with Twitter remains to be seen. But, as a Tesla owner, TSLA investor, and business\u00a0dude\u00a0(myself*) smack in the middle of the Tesla ecosystem, I see this a bit different from the typical Wall Street Analyst (see below).<\/p>\n

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