{"id":36685,"date":"2022-11-22T14:41:19","date_gmt":"2022-11-22T19:41:19","guid":{"rendered":"https:\/\/autosector.com\/?p=36685"},"modified":"2022-11-22T14:41:19","modified_gmt":"2022-11-22T19:41:19","slug":"tesla-cybertruck-million-pre-orders-live-up-to-hype","status":"publish","type":"post","link":"http:\/\/autosector.com\/?p=36685","title":{"rendered":"Tesla Cybertruck reaches 1.5 million pre-orders \u2013 Can it live up to the hype?"},"content":{"rendered":"<figure class=\"img-border featured-image\">\n\t\t<img fetchpriority=\"high\" decoding=\"async\" class=\"skip-lazy\" src=\"https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2022\/06\/Tesla-Cybertruck-Moss-Landing-KSBW-Jerrett-Knapp-1.jpg?quality=82&amp;strip=all&amp;w=1600\" srcset=\"https:\/\/i0.wp.com\/electrek.co\/wp-content\/uploads\/sites\/3\/2022\/06\/Tesla-Cybertruck-Moss-Landing-KSBW-Jerrett-Knapp-1.jpg?w=320&amp;quality=82&amp;strip=all&amp;ssl=1 320w, https:\/\/i0.wp.com\/electrek.co\/wp-content\/uploads\/sites\/3\/2022\/06\/Tesla-Cybertruck-Moss-Landing-KSBW-Jerrett-Knapp-1.jpg?w=640&amp;quality=82&amp;strip=all&amp;ssl=1 640w, https:\/\/i0.wp.com\/electrek.co\/wp-content\/uploads\/sites\/3\/2022\/06\/Tesla-Cybertruck-Moss-Landing-KSBW-Jerrett-Knapp-1.jpg?w=1024&amp;quality=82&amp;strip=all&amp;ssl=1 1024w, https:\/\/i0.wp.com\/electrek.co\/wp-content\/uploads\/sites\/3\/2022\/06\/Tesla-Cybertruck-Moss-Landing-KSBW-Jerrett-Knapp-1.jpg?w=1500&amp;quality=82&amp;strip=all&amp;ssl=1 1500w, https:\/\/i0.wp.com\/electrek.co\/wp-content\/uploads\/sites\/3\/2022\/06\/Tesla-Cybertruck-Moss-Landing-KSBW-Jerrett-Knapp-1.jpg?w=2000&amp;quality=82&amp;strip=all&amp;ssl=1 2000w, https:\/\/i0.wp.com\/electrek.co\/wp-content\/uploads\/sites\/3\/2022\/06\/Tesla-Cybertruck-Moss-Landing-KSBW-Jerrett-Knapp-1.jpg?w=2500&amp;quality=82&amp;strip=all&amp;ssl=1 2500w\" width=\"1600\" height=\"840\" alt=\"Tesla Cybertruck\" fetchpriority=\"high\"\/><br \/>\n\t<\/figure>\n<p>Tesla Cybertruck is getting closer to production, and as the automaker\u2019s first new model in three years, the company badly needs it to gain its momentum back.<\/p>\n<p>But can the electric pickup truck live up to Elon Musk\u2019s hype and the 1.5 million pre-orders?<\/p>\n<p><span id=\"more-267733\"\/><ins class=\"adsbygoogle author_ad ad-container adsbygoogle author_ad hide-lg author-in-content\" data-ad-host=\"ca-host-pub-5506057612223327\" data-ad-client=\"ca-pub-4655152367470280\" data-ad-format=\"auto\"\/><\/p>\n<p>Musk has been hyping the Cybertruck as not only Tesla\u2019s best vehicle yet but as possibly the best product ever. <\/p>\n<p>The CEO is known for his use of hyperbole, but he has some credibility when it comes to Tesla\u2019s vehicle programs since each model has raised the bar in one way or the other in the auto industry.<\/p>\n<p>While the launch of the vehicle in 2019 wasn\u2019t without issue or criticism, with the unbreakable window demonstration failing and the polarizing design of the truck, the hype around it has been quite successful.<\/p>\n<p>Musk announced that\u00a0<a href=\"https:\/\/electrek.co\/2019\/11\/26\/teslas-cybertruck-quarter-million-orders-less-than-a-week\/\" target=\"_blank\" rel=\"noreferrer noopener\">Tesla received over 250,000 reservations for the Cybertruck<\/a>\u00a0within a week of unveiling the vehicle.<\/p>\n<p>Generally, Tesla receives a lot of reservations early after an unveiling, and then it tapers off \u2013 but that wasn\u2019t the case with the Cybertruck.<\/p>\n<p>Even throughout the pandemic, sources told us that some\u00a0<a href=\"https:\/\/electrek.co\/2020\/04\/14\/tesla-cybertruck-orders-electric-pickup-unveiling\/\" target=\"_blank\" rel=\"noreferrer noopener\">Tesla stores were getting hundreds of Cybertruck reservations per week<\/a>, and <a href=\"https:\/\/electrek.co\/2020\/03\/02\/tesla-cybertruck-boosting-sales-momentum-tax-credit\/\">Cybertruck pre-orders even helped boost sales<\/a>.<\/p>\n<p>By 2021, <a href=\"https:\/\/docs.google.com\/spreadsheets\/d\/1--6OR9ECwSwZdkOtWkuslJVCyAAfQv1eJal1fdngfsk\/edit#gid=982860347\" target=\"_blank\" rel=\"noreferrer noopener\">a crowdsourced Cybertruck reservation tally<\/a>\u00a0was putting the pre-orders <a href=\"https:\/\/electrek.co\/2021\/05\/25\/tesla-cybertruck-reservations-1-million-electric-pickup-trucks\/\" target=\"_blank\" rel=\"noreferrer noopener\">at over 1 million units<\/a>.<\/p>\n<p>Now in 2022, the same tally put Tesla Cybertruck reservations at over 1.5 million units.<\/p>\n<p>That\u2019s unprecedented demand \u2013 though to be fair, Tesla is only asking for a $100 refundable deposit per reservation, which is not the strongest show of interest. But even if the actual order take rate ends up being relatively low, this is still extremely strong demand.<\/p>\n<p>Lately, we have reported on several moves by Tesla showing progress in bringing the electric truck pickup truck to production at Gigafactory Texas. The company says that it is on track for starting production in mid-2023.<\/p>\n<p>Will the production Tesla Cybertruck live up to all the hype?<\/p>\n<h2 id=\"h-electrek-s-take\">Electrek\u2019s Take<\/h2>\n<p>I\u2019m leaning toward yes. No matter what you think of Elon Musk or Tesla as a company, the automaker\u2019s vehicle programs themselves have never disappointed.<\/p>\n<p>Its latest, the Model Y, is on its way to becoming the best-selling car in the whole world.<\/p>\n<p>If Tesla would deliver the Cybertruck at the price point and with the specs originally announced in 2019, I think it would undoubtedly beat the Model Y.<\/p>\n<figure class=\"wp-block-image alignwide size-large\"><img decoding=\"async\" width=\"1600\" height=\"546\" src=\"https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2020\/01\/Tsla-Cybertruck-specs.jpg?quality=82&amp;strip=all&amp;w=1024\" alt=\"Tesla Cybertruck specs\" class=\"wp-image-120307\" srcset=\"https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2020\/01\/Tsla-Cybertruck-specs.jpg 1600w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2020\/01\/Tsla-Cybertruck-specs.jpg?resize=150,51 150w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2020\/01\/Tsla-Cybertruck-specs.jpg?resize=300,102 300w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2020\/01\/Tsla-Cybertruck-specs.jpg?resize=768,262 768w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2020\/01\/Tsla-Cybertruck-specs.jpg?resize=1024,349 1024w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2020\/01\/Tsla-Cybertruck-specs.jpg?resize=1536,524 1536w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2020\/01\/Tsla-Cybertruck-specs.jpg?resize=350,119 350w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2020\/01\/Tsla-Cybertruck-specs.jpg?resize=140,48 140w\" sizes=\"(max-width: 1600px) 100vw, 1600px\"\/><\/figure>\n<p>However, I think it\u2019s clear that\u2019s not going to happen at this point. Tesla might stick to roughly similar specs, but the price would have to be likely 10-20% higher due to inflation over the last three years. <\/p>\n<p>I think the price range of the Cybertruck will be closer to $50,000-$90,000, and Tesla will \u2013 as always \u2013 start with deliveries of the higher-end versions.<\/p>\n<p>Even with the higher price, I think the program should be highly successful as long as the specs are similar. I get the brutalist appeal of the stainless steel, paintless body of the truck. Combined with the utility of the vehicle, I think a lot of people will see the Cybertruck rise on the top of their list for a new truck.<\/p>\n<p>Tesla is putting all its top people on it, including David Zhang, Tesla\u2019s longtime Model S and Model X program manager. Zhang also led the Model Y program for a year and did the same for the Cybertruck until the design was locked and going to production.<\/p>\n<p>When it comes to the actual vehicles, I have never been disappointed by Tesla, and I don\u2019t expect the Cybertruck to break the streak.<\/p>\n<div class=\"ad-disclaimer-container\" readability=\"6.3518518518519\">\n<p class=\"disclaimer-affiliate\"><em>FTC: We use income earning auto affiliate links.<\/em> <a href=\"https:\/\/electrek.co\/about\/#affiliate\">More.<\/a><\/p>\n<p><a href=\"https:\/\/bit.ly\/3t9kf2a\"><img decoding=\"async\" class=\"aligncenter wp-image-846591 size-full\" src=\"https:\/\/Electrek.co\/wp-content\/uploads\/sites\/6\/2022\/11\/CARBO-Electrek-Ad.gif\" alt=\"\" width=\"750\" height=\"150\"\/><\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Tesla Cybertruck is getting closer to production, and as the automaker\u2019s first new model in three years, the company badly needs it to gain its momentum back. But can the electric pickup truck live up to Elon Musk\u2019s hype and the 1.5 million pre-orders? Musk has been hyping the Cybertruck as not only Tesla\u2019s best [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8313,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[4],"tags":[],"class_list":["post-36685","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-e-cars"],"_links":{"self":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts\/36685","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=36685"}],"version-history":[{"count":0,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts\/36685\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/media\/8313"}],"wp:attachment":[{"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=36685"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=36685"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=36685"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}