{"id":37738,"date":"2022-12-07T09:28:57","date_gmt":"2022-12-07T14:28:57","guid":{"rendered":"https:\/\/autosector.com\/?p=37738"},"modified":"2022-12-07T09:28:57","modified_gmt":"2022-12-07T14:28:57","slug":"bmw-joytown-india-festival","status":"publish","type":"post","link":"http:\/\/autosector.com\/?p=37738","title":{"rendered":"BMW JOYTOWN Announced As India’s First Music And Driving Festival"},"content":{"rendered":"

You\u2019ve heard of BMW\u2019s fictional M Town, right? Well, prepare to discover JOYTOWN, a two-day brand experience festival that brings together the core marque along with MINI and BMW Motorrad. It will be held in three cities, with Delhi kicking off the festivities on December 10 and 11 at the Jawahar Lal Nehru Stadium. Up next will be Mumbai on January 7 and 8 at Bandra-Kurla Complex, followed by Bengaluru on January 28 and 29 at the Manpho Convention Centre.<\/p>\n

JOYTOWN is touted as being \u201cIndia\u2019s first-ever music and driving festival\u201d and will provide a m\u00e9lange of cars, bikes, music, entertainment, and food. Professional drivers and riders will perform stunts and drifts on four- and two-wheeled BMWs, while M models<\/a> and vehicles equipped with xDrive will also be showcased throughout the event. In addition, various MINIs will join in on the fun.<\/p>\n

The BMW, <\/strong>MINI, and BMW Motorrad brands will be displayed across three different zones. BMW India pledges to display the entire lineup of locally available cars, with dedicated areas for sedans and SUVs. The purely electric \u201ci\u201d models will be at the Electric Garden while the performance cars \u2013 including the upcoming 2023 XM<\/a> \u2013 will be exhibited in the aforementioned M Town.<\/p>\n

Festival attendees will also have the possibility to visit the MINI BIG LOVE Zone to discover the current model offerings and even paint one of the cars. Oddly enough, there\u2019s going to be a rock-climbing zone.<\/p>\n

As for the BMW Motorrad Zone, it\u2019ll have the whole array of bikes available in India, along with custom bikes, accessories, apparel, and a dedicated Beer Garden section.<\/p>\n

JOYTOWN entry tickets cost INR 1800 (about $22) and kids under the age of 10 can attend the festival for free. Smartcards to buy food and beverage will be available at the coupon counters within the festival zone. Also at an additional cost, participants can pay extra for the Gymkhana Experience, xDrive Offroad Adventure, and BMW M Adrenaline Laps.<\/p>\n

Source: BMW<\/p>\n","protected":false},"excerpt":{"rendered":"

You\u2019ve heard of BMW\u2019s fictional M Town, right? Well, prepare to discover JOYTOWN, a two-day brand experience festival that brings together the core marque along with MINI and BMW Motorrad. It will be held in three cities, with Delhi kicking off the festivities on December 10 and 11 at the Jawahar Lal Nehru Stadium. Up […]<\/p>\n","protected":false},"author":22,"featured_media":37739,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[2],"tags":[],"class_list":["post-37738","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry"],"_links":{"self":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts\/37738","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/users\/22"}],"replies":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=37738"}],"version-history":[{"count":0,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts\/37738\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/media\/37739"}],"wp:attachment":[{"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=37738"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=37738"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=37738"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}