{"id":74094,"date":"2024-07-08T15:46:36","date_gmt":"2024-07-08T19:46:36","guid":{"rendered":"http:\/\/autosector.com\/?p=74094"},"modified":"2024-07-08T15:46:36","modified_gmt":"2024-07-08T19:46:36","slug":"porsche-accelerates-shift-to-evs-gas-powered-models-die-off","status":"publish","type":"post","link":"http:\/\/autosector.com\/?p=74094","title":{"rendered":"Porsche accelerates shift to electric vehicles as gas-powered models die off"},"content":{"rendered":"<figure class=\"img-border featured-image\">\n\t<img fetchpriority=\"high\" width=\"1400\" height=\"700\" src=\"https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/03\/Porsche-Taycan-Turbo-GT-1.jpeg?quality=82&amp;strip=all&amp;w=1400\" class=\"skip-lazy wp-post-image\" alt=\"Porsche-shift-to-EVs\" srcset=\"https:\/\/i0.wp.com\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/03\/Porsche-Taycan-Turbo-GT-1.jpeg?w=320&amp;quality=82&amp;strip=all&amp;ssl=1 320w, https:\/\/i0.wp.com\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/03\/Porsche-Taycan-Turbo-GT-1.jpeg?w=640&amp;quality=82&amp;strip=all&amp;ssl=1 640w, https:\/\/i0.wp.com\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/03\/Porsche-Taycan-Turbo-GT-1.jpeg?w=1024&amp;quality=82&amp;strip=all&amp;ssl=1 1024w, https:\/\/i0.wp.com\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/03\/Porsche-Taycan-Turbo-GT-1.jpeg?w=1500&amp;quality=82&amp;strip=all&amp;ssl=1 1500w\" decoding=\"async\" fetchpriority=\"high\"\/><\/figure>\n<p>Porsche is doubling down on its shift to EVs as gas-powered vehicles, like the Macan, are already being retired in Europe. With new electric vehicles launching, including the Macan, Boxster, Cayenne, and a range-topping seven-seater EV, <a href=\"https:\/\/electrek.co\/guides\/porsche\/\">Porsche<\/a> is laying the groundwork for the future.<\/p>\n<p><span id=\"more-370747\"\/><\/p>\n<p>Porsche launched its first fully electric car, the Taycan, in 2019. By 2021, it was already <a href=\"https:\/\/electrek.co\/2020\/09\/22\/taycan-electric-car-porsches-best-selling-car-destroys-panamera-sales\/\">Porsche\u2019s best-selling model<\/a> in Europe.<\/p>\n<p>With nearly 42,300 Taycan\u2019s sold in 2021, Porsche\u2019s electric vehicle sales more than doubled. However, the luxury automaker has yet to top it ever since.<\/p>\n<p>The upgraded <a href=\"https:\/\/electrek.co\/2024\/02\/07\/porsche-upgrades-2025-taycan-more-range-fast-charging\/\">2025 Porsche Taycan<\/a> was launched earlier this year with more range, performance, and faster charging. With deliveries of the new model ramping up with \u201cextensive product upgrades,\u201d Porsche hopes to turn things around.<\/p>\n<p>Despite margins slipping in the first quarter, Porsche says things are looking up from here. CEO Oliver Blume says Porsche is in a \u201cV-shaped\u201d sales cycle with its youngest lineup in brand history.<\/p>\n<p>Porsche is launching four new models this year, its most ever. In addition to the new Taycan, Porsche is launching new 911 and Panamera models. However, the most important will likely be the new Macan EV.<\/p>\n<figure class=\"wp-block-image aligncenter size-large\"><img decoding=\"async\" width=\"1400\" height=\"700\" src=\"https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/05\/Macan-EV-production.jpeg?quality=82&amp;strip=all&amp;w=1024\" alt=\"Porsche-shift-to-EVs\" class=\"wp-image-363402\" srcset=\"https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/05\/Macan-EV-production.jpeg 1400w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/05\/Macan-EV-production.jpeg?resize=150,75 150w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/05\/Macan-EV-production.jpeg?resize=300,150 300w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/05\/Macan-EV-production.jpeg?resize=768,384 768w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/05\/Macan-EV-production.jpeg?resize=1024,512 1024w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/05\/Macan-EV-production.jpeg?resize=350,175 350w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/05\/Macan-EV-production.jpeg?resize=140,70 140w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/05\/Macan-EV-production.jpeg?resize=290,145 290w\" sizes=\"(max-width: 1400px) 100vw, 1400px\"\/><figcaption class=\"wp-element-caption\">Porsche Macan EV (Source: Porsche)<\/figcaption><\/figure>\n<h2 class=\"wp-block-heading\" id=\"h-porsche-accelerates-shift-to-evs-with-new-models\">Porsche accelerates shift to EVs with new models<\/h2>\n<p>Porsche will begin delivering the new <a href=\"https:\/\/electrek.co\/guides\/porsche-macan\/\">fully electric Macan<\/a> in the second half of the year. After revealing the electric SUV in February, Blume boasted it already had 10,000 orders a month later.<\/p>\n<p>In May, Porsche <a href=\"https:\/\/electrek.co\/2024\/05\/14\/porsche-kicks-off-macan-ev-production-newly-upgrade-plant\/\">began Macan EV production <\/a>at its upgraded Zeipig facility. After several delays due to software, customers will finally start receiving their new EVs later this year.<\/p>\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"700\" src=\"https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/01\/Porsche-Macan-EV-range-1.jpeg?quality=82&amp;strip=all&amp;w=1024\" alt=\"Porsche-shift-to-EVs\" class=\"wp-image-346501\" srcset=\"https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/01\/Porsche-Macan-EV-range-1.jpeg 1400w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/01\/Porsche-Macan-EV-range-1.jpeg?resize=150,75 150w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/01\/Porsche-Macan-EV-range-1.jpeg?resize=300,150 300w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/01\/Porsche-Macan-EV-range-1.jpeg?resize=768,384 768w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/01\/Porsche-Macan-EV-range-1.jpeg?resize=1024,512 1024w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/01\/Porsche-Macan-EV-range-1.jpeg?resize=350,175 350w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/01\/Porsche-Macan-EV-range-1.jpeg?resize=140,70 140w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/01\/Porsche-Macan-EV-range-1.jpeg?resize=290,145 290w\" sizes=\"auto, (max-width: 1400px) 100vw, 1400px\"\/><figcaption class=\"wp-element-caption\">Porsche Macan EV (left) and Turbo (right) versions (Source: Porsche AG)<\/figcaption><\/figure>\n<p>In an interview with Germany\u2019s <em><a href=\"https:\/\/www.automobilwoche.de\/autohersteller\/porsche-vorstand-reimold-beliebte-verbrenner-verschwinden-schneller\">Automobilwoche<\/a><\/em>, Porsche\u2019s product manager Albrecht Reimold said the automaker \u201cwill achieve our goals as planned.\u201d Reimbold said Porsche was building the last combustion engine generation of the Macan for Europe as it focuses on the electric model.<\/p>\n<p>From mid-2026, Porsche will be \u201cfully committed to the electric Macan\u201d in Europe. Reimbold is convinced of the Macan\u2019s success, with orders in the \u201cfive-digit range.\u201d<\/p>\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"700\" src=\"https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/05\/Porsche-Macan-EV-production-1.jpeg?quality=82&amp;strip=all&amp;w=1024\" alt=\"Porsche-shift-to-EVs\" class=\"wp-image-363404\" srcset=\"https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/05\/Porsche-Macan-EV-production-1.jpeg 1400w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/05\/Porsche-Macan-EV-production-1.jpeg?resize=150,75 150w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/05\/Porsche-Macan-EV-production-1.jpeg?resize=300,150 300w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/05\/Porsche-Macan-EV-production-1.jpeg?resize=768,384 768w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/05\/Porsche-Macan-EV-production-1.jpeg?resize=1024,512 1024w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/05\/Porsche-Macan-EV-production-1.jpeg?resize=350,175 350w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/05\/Porsche-Macan-EV-production-1.jpeg?resize=140,70 140w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/05\/Porsche-Macan-EV-production-1.jpeg?resize=290,145 290w\" sizes=\"auto, (max-width: 1400px) 100vw, 1400px\"\/><figcaption class=\"wp-element-caption\">Porsche Macan EV (Source: Porsche)<\/figcaption><\/figure>\n<p>However, when asked about the 80,000 Macan EV target, Reimbold said, \u201cI do not measure success by a single number.\u201d<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-news-electric-models-and-battery-cell-production-coming\">News electric models and battery cell production coming<\/h2>\n<p>Although the battery cells in the Macan EV are supplied by CATL, Porsche plans to produce its own cells in Slovakia. Reimbold said Porsche is using it to build a \u201cso-called functionally integrated battery.\u201d<\/p>\n<p>He explained that it will have several advantages, including a low weight. According to Reimbold, Porsche has finished the building and is in the \u201cpre-series phase.\u201d<\/p>\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"700\" src=\"https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2023\/12\/Porsche-Boxster-EV-video-1.jpeg?quality=82&amp;strip=all&amp;w=1024\" alt=\"Porsche-shift-to-EVs\" class=\"wp-image-340140\" srcset=\"https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2023\/12\/Porsche-Boxster-EV-video-1.jpeg 1400w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2023\/12\/Porsche-Boxster-EV-video-1.jpeg?resize=150,75 150w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2023\/12\/Porsche-Boxster-EV-video-1.jpeg?resize=300,150 300w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2023\/12\/Porsche-Boxster-EV-video-1.jpeg?resize=768,384 768w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2023\/12\/Porsche-Boxster-EV-video-1.jpeg?resize=1024,512 1024w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2023\/12\/Porsche-Boxster-EV-video-1.jpeg?resize=350,175 350w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2023\/12\/Porsche-Boxster-EV-video-1.jpeg?resize=140,70 140w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2023\/12\/Porsche-Boxster-EV-video-1.jpeg?resize=290,145 290w\" sizes=\"auto, (max-width: 1400px) 100vw, 1400px\"\/><figcaption class=\"wp-element-caption\">(Source: Porsche AG)<\/figcaption><\/figure>\n<p>Porsche will use the batteries for the first time in the electric Cayenne, which will be made in Slovakia. The electric Porsche Cayenne is expected to debut in 2026. It\u2019s already been <a href=\"https:\/\/electrek.co\/2024\/06\/07\/porsche-cayenne-ev-caught-testing-hints-macans-big-brother\/\">caught testing<\/a> several times.<\/p>\n<p>Before that, Porsche will launch an electric 718, which is expected to debut before the end of 2024. Porsche has already ended production of the Boxster and Cayman ICE models for Europe.<\/p>\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"700\" src=\"https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/03\/Porsche-Taycan-Turbo-GT-4.jpeg?quality=82&amp;strip=all&amp;w=1024\" alt=\"Porsche-Taycan-Turbo-GT\" class=\"wp-image-353503\" srcset=\"https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/03\/Porsche-Taycan-Turbo-GT-4.jpeg 1400w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/03\/Porsche-Taycan-Turbo-GT-4.jpeg?resize=150,75 150w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/03\/Porsche-Taycan-Turbo-GT-4.jpeg?resize=300,150 300w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/03\/Porsche-Taycan-Turbo-GT-4.jpeg?resize=768,384 768w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/03\/Porsche-Taycan-Turbo-GT-4.jpeg?resize=1024,512 1024w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/03\/Porsche-Taycan-Turbo-GT-4.jpeg?resize=350,175 350w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/03\/Porsche-Taycan-Turbo-GT-4.jpeg?resize=140,70 140w, https:\/\/electrek.co\/wp-content\/uploads\/sites\/3\/2024\/03\/Porsche-Taycan-Turbo-GT-4.jpeg?resize=290,145 290w\" sizes=\"auto, (max-width: 1400px) 100vw, 1400px\"\/><figcaption class=\"wp-element-caption\">Porsche Taycan Turbo GT (Source: Porsche AG)<\/figcaption><\/figure>\n<p>Porsche also plans to launch a range-topping seven-seater, \u201cSUV K1.\u201d Reimbold confirmed it will \u201cround off our model range at the top\u201d but didn\u2019t give any more info.<\/p>\n<p>With several new models planned over the next few years, Porsche wants to rejuvenate the brand for the future as it accelerates its shift to EVs.<\/p>\n<div class=\"ad-disclaimer-container\" readability=\"6.3518518518519\">\n<p class=\"disclaimer-affiliate\"><em>FTC: We use income earning auto affiliate links.<\/em> <a href=\"https:\/\/electrek.co\/about\/#affiliate\">More.<\/a><\/p>\n<p><!-- post ad --><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Porsche is doubling down on its shift to EVs as gas-powered vehicles, like the Macan, are already being retired in Europe. With new electric vehicles launching, including the Macan, Boxster, Cayenne, and a range-topping seven-seater EV, Porsche is laying the groundwork for the future. Porsche launched its first fully electric car, the Taycan, in 2019. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8313,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[4],"tags":[],"class_list":["post-74094","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-e-cars"],"_links":{"self":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts\/74094","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=74094"}],"version-history":[{"count":0,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts\/74094\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/media\/8313"}],"wp:attachment":[{"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=74094"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=74094"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=74094"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}