{"id":74708,"date":"2024-07-23T07:32:33","date_gmt":"2024-07-23T11:32:33","guid":{"rendered":"https:\/\/autosector.com\/?p=74708"},"modified":"2024-07-23T07:32:33","modified_gmt":"2024-07-23T11:32:33","slug":"2025-bmw-1-series-commercial","status":"publish","type":"post","link":"http:\/\/autosector.com\/?p=74708","title":{"rendered":"BMW Drops New Ad For The 2025 1 Series In (Almost) Base Spec"},"content":{"rendered":"<p><meta itemscope=\"\" itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/WebPage\" itemid=\"https:\/\/www.bmwblog.com\/2024\/07\/23\/2025-bmw-1-series-commercial\/\"\/><\/p>\n<div class=\"photomain-article\"> <img fetchpriority=\"high\" width=\"1903\" height=\"1070\" src=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2024\/07\/2025-BMW-1-Series-120-1.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" decoding=\"async\" fetchpriority=\"high\" srcset=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2024\/07\/2025-BMW-1-Series-120-1.jpg 1903w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2024\/07\/2025-BMW-1-Series-120-1-830x467.jpg 830w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2024\/07\/2025-BMW-1-Series-120-1-1821x1024.jpg 1821w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2024\/07\/2025-BMW-1-Series-120-1-768x432.jpg 768w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2024\/07\/2025-BMW-1-Series-120-1-1536x864.jpg 1536w\" sizes=\"(max-width: 1903px) 100vw, 1903px\"\/><\/div>\n<div class=\"post-content\" itemprop=\"description\" readability=\"66.640663091175\">\n<p>Marketing departments typically devote their attention and budgets to high-end versions of a new car. However, that\u2019s not the case here as the latest BMW commercial for the 2025 1 Series features a lowly 120. It doesn\u2019t even have the M Sport Package, so we\u2019re dealing with one of the cheapest configurations of the \u201cF70.\u201d<\/p>\n<p>It\u2019s refreshing to see a somewhat back-to-basics configuration since not everyone can splurge for the <a href=\"https:\/\/www.bmwblog.com\/2024\/07\/22\/2025-bmw-m135-thundernight-color\/\">M135<\/a>. Granted, this isn\u2019t a no-option build since we\u2019re noticing a few optional goodies. The Cape York Green paint job costs extra, and so does the contrasting black roof. You can tell it has the matrix LED adaptive headlights by the inner blue accents.<\/p>\n<p><a href=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2024\/07\/2025-BMW-1-Series-120.jpg\"><noscript><img decoding=\"async\" class=\"alignnone size-medium wp-image-481732\" src=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2024\/07\/2025-BMW-1-Series-120-830x511.jpg\" alt=\"\" width=\"830\" height=\"511\" srcset=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2024\/07\/2025-BMW-1-Series-120-830x511.jpg 830w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2024\/07\/2025-BMW-1-Series-120-768x473.jpg 768w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2024\/07\/2025-BMW-1-Series-120.jpg 1327w\" sizes=\"(max-width: 830px) 100vw, 830px\"\/><\/noscript><img decoding=\"async\" class=\"lazyload alignnone size-medium wp-image-481732\" src=\"data:image\/svg+xml,%3Csvg%20xmlns=%22http:\/\/www.w3.org\/2000\/svg%22%20viewBox=%220%200%20830%20511%22%3E%3C\/svg%3E\" data-src=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2024\/07\/2025-BMW-1-Series-120-830x511.jpg\" alt=\"\" width=\"830\" height=\"511\" data-srcset=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2024\/07\/2025-BMW-1-Series-120-830x511.jpg 830w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2024\/07\/2025-BMW-1-Series-120-768x473.jpg 768w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2024\/07\/2025-BMW-1-Series-120.jpg 1327w\" data-sizes=\"(max-width: 830px) 100vw, 830px\"\/><\/a><\/p>\n<p>Echoing the latest-generation X3, the new 1 Series has a slightly different naming structure. All gasoline models have dropped the \u201ci\u201d from their badges. Getting used to the 120 and M135 will take some time, and we can say the same about the X3 20 or the <a href=\"https:\/\/www.bmwblog.com\/2024\/07\/19\/bmw-x3-m50-walkaround-video\/\">X3 M50<\/a>. Every new model going forward will adopt the revised naming scheme. The next one on the list should be the 2 Series Gran Coupe, which we saw earlier today in <a href=\"https:\/\/www.bmwblog.com\/2024\/07\/23\/2025-bmw-2-series-gran-coupe-leaks-patent-images\/\">patent images<\/a>.<\/p>\n<p>The \u201ci\u201d isn\u2019t the only thing the 1 Series F70 has lost compared to the old \u201cF40\u201d generation. The simplified dashboard now contains fewer buttons. You also won\u2019t find the iDrive rotary knob since it\u2019s not installed in cars that come with iDrive 9, save for the new X3. There\u2019s also no <a href=\"https:\/\/www.bmwblog.com\/2021\/07\/04\/test-drive-2021-bmw-128ti\/\">128ti<\/a> front-wheel-drive hot hatch for now, but maybe it\u2019ll return one day.<\/p>\n<p>The 2025 1 Series is officially considered a next-generation model given the different internal codename, but it\u2019s more of a heavy facelift. BMW still refuses to roll out plug-in hybrid versions of its smallest car, let alone purely electric derivatives. Also working against the 1er is the exterior styling, at least according to the Internet. Ever since the F70 debuted, the company\u2019s social media accounts have been flooded with negative comments. Just look at what people are saying in this latest ad for the 120\u2026<\/p>\n<p>Source: <a href=\"https:\/\/www.youtube.com\/watch?v=5MU80So2ibs\" target=\"_blank\" rel=\"noopener\">BMW \/ YouTube<\/a><\/p>\n<p><iframe loading=\"lazy\" title=\"The new BMW 1 Series\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/5MU80So2ibs?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen=\"\">[embedded content]<\/iframe><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Marketing departments typically devote their attention and budgets to high-end versions of a new car. However, that\u2019s not the case here as the latest BMW commercial for the 2025 1 Series features a lowly 120. It doesn\u2019t even have the M Sport Package, so we\u2019re dealing with one of the cheapest configurations of the \u201cF70.\u201d [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":74709,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[2],"tags":[],"class_list":["post-74708","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry"],"_links":{"self":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts\/74708","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=74708"}],"version-history":[{"count":0,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts\/74708\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/media\/74709"}],"wp:attachment":[{"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=74708"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=74708"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=74708"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}