{"id":76570,"date":"2024-09-06T00:03:13","date_gmt":"2024-09-06T04:03:13","guid":{"rendered":"https:\/\/autosector.com\/?p=76570"},"modified":"2024-09-06T00:03:13","modified_gmt":"2024-09-06T04:03:13","slug":"ford-august-sales-jump-13-with-trucks-and-hybrids-powering-the-way","status":"publish","type":"post","link":"http:\/\/autosector.com\/?p=76570","title":{"rendered":"Ford August sales jump 13%, with trucks and hybrids powering the way &#8211; Autoblog"},"content":{"rendered":"\n<p><a class=\"injectedLinkmain\" href=\"https:\/\/www.autoblog.com\/ford\/\" data-ylk=\"elm:context_link;itc:0;pos:1;sec:donut-hole;cpos:0;\">Ford<\/a> (<a href=\"https:\/\/finance.yahoo.com\/quote\/F\/\" data-i13n=\"cpos:1;pos:1\" data-ylk=\"elm:context_link;itc:0;pos:1;sec:donut-hole;cpos:1;\">F<\/a>) sales jumped in August, with a heavy summer car-buying season and ramp-up of its <a class=\"injectedLinkmain\" href=\"https:\/\/www.autoblog.com\/truck\/\" data-ylk=\"elm:context_link;itc:0;pos:1;sec:donut-hole;cpos:2;\">truck<\/a> offerings boosting results.<\/p>\n<p>For the month, Ford sold 182,985 vehicles in the U.S., a 13% jump from a year ago. Ford\u2019s overall U.S. sales climbed sequentially compared to July when sales stood at 173,000 units, a dip of 0.2%. Ford said its August performance led to the brand capturing an estimated 12.6% overall market share, up 0.9% compared to last year, which Ford said made it the top-selling brand in the U.S. for two months in a row.<\/p>\n<p>Ford\u2019s <a class=\"injectedLinkmain\" href=\"https:\/\/www.autoblog.com\/cars-for-sale\/body-Pickup\" data-ylk=\"elm:context_link;itc:0;pos:1;sec:donut-hole;cpos:3;\">truck sales<\/a> in August were a highlight for the Dearborn, Mich.-based automaker, with sales up 12% to a total of 103,011 units. Ford also noted it was the first month F-series truck sales topped 70,000 this year, with that total resulting in a 12% gain from a year ago. The lift in Ford F-series sales comes after the automaker had a slow start to the year in delivering its all-new 2024 <a class=\"injectedLinkmain\" href=\"https:\/\/www.autoblog.com\/ford\/f_150\/\" data-ylk=\"elm:context_link;itc:0;pos:1;sec:donut-hole;cpos:4;\">F-150<\/a> pickup.<\/p>\n<p>The other big sales result of note was Ford\u2019s <a class=\"injectedLinkmain\" href=\"https:\/\/www.autoblog.com\/hybrid\/\" data-ylk=\"elm:context_link;itc:0;pos:1;sec:donut-hole;cpos:5;\">hybrid<\/a> sales, which the company has been promoting heavily. Ford said hybrid sales jumped 50% compared to last year to 16,394 vehicles, with 12,000 of those for the <a class=\"injectedLinkmain\" href=\"https:\/\/www.autoblog.com\/ford\/maverick\/\" data-ylk=\"elm:context_link;itc:0;pos:1;sec:donut-hole;cpos:6;\">Ford Maverick<\/a> and Ford F-150 <a class=\"injectedLinkmain\" href=\"https:\/\/www.autoblog.com\/car-finder\/hybrid-truck\/\" data-ylk=\"elm:context_link;itc:0;pos:1;sec:donut-hole;cpos:7;\">hybrid pickups<\/a>.<\/p>\n<p>Ford\u2019s deeper pivot into hybrids comes as the company is in the midst of a strategy shift. In mid-August, the company <a href=\"https:\/\/finance.yahoo.com\/news\/ford-cancels-3-row-electric-suv-delays-opening-of-new-plant-and-full-size-ev-pickup-135925196.html\" data-i13n=\"cpos:2;pos:1\" data-ylk=\"elm:context_link;itc:0;pos:1;sec:donut-hole;cpos:8;\">said it was canceling the upcoming release<\/a> of a large, three-row electric SUV in favor of leveraging hybrid technology for its next-gen three-row SUVs. Ford also said it is \u201cretiming\u201d the launch of its upcoming next-gen <a class=\"injectedLinkmain\" href=\"https:\/\/www.autoblog.com\/car-finder\/truck\/fuel_economy-electric\/\" data-ylk=\"elm:context_link;itc:0;pos:1;sec:donut-hole;cpos:9;\">electric truck<\/a> \u2014 code-named \u201cProject T3\u201d \u2014 to the second half of 2027, delaying the opening of an electric truck plant in Tennessee.<\/p>\n<p>Despite Ford\u2019s decision to push out capital outlays and the release of some EV products, Ford\u2019s current EVs are selling well. In August Ford\u2019s EV sales jumped 29% to 8,944 units, with the <a class=\"injectedLinkmain\" href=\"https:\/\/www.autoblog.com\/ford\/mustang+mach_e\/\" data-ylk=\"elm:context_link;itc:0;pos:1;sec:donut-hole;cpos:10;\">Mustang Mach-E<\/a> (up 6%) and <a class=\"injectedLinkmain\" href=\"https:\/\/www.autoblog.com\/ford\/f_150+lightning\/\" data-ylk=\"elm:context_link;itc:0;pos:1;sec:donut-hole;cpos:11;\">F-150 Lightning<\/a> EV pickup (up 161%) making up the bulk of sales.<\/p>\n<p>Finally, Ford\u2019s luxury division <a class=\"injectedLinkmain\" href=\"https:\/\/www.autoblog.com\/lincoln\/\" data-ylk=\"elm:context_link;itc:0;pos:1;sec:donut-hole;cpos:12;\">Lincoln<\/a> has seen its rebound continue as well, with sales up 49% in August to 9,841 vehicles sold. Lincoln\u2019s <a href=\"https:\/\/finance.yahoo.com\/news\/why-believe-it-or-not-the-lincoln-nautilus-is-one-of-americas-hottest-brands-020028731.html\" data-i13n=\"cpos:3;pos:1\" data-ylk=\"elm:context_link;itc:0;pos:1;sec:donut-hole;cpos:13;\">new and buzzy Nautilus SUV<\/a> powered the results, up 57% making it the nameplate\u2019s best August in 17 years. Ford also revealed its all-new <a class=\"injectedLinkmain\" href=\"https:\/\/www.autoblog.com\/lincoln\/navigator\/\" data-ylk=\"elm:context_link;itc:0;pos:1;sec:donut-hole;cpos:14;\">Lincoln Navigator<\/a> full-size SUV <a href=\"https:\/\/finance.yahoo.com\/news\/monterey-car-week-unrestored-bugatti-wins-top-honors-auction-action-hits-speed-bump-new-luxe-cars-debut-200344472.html\" data-i13n=\"cpos:4;pos:1\" data-ylk=\"elm:context_link;itc:0;pos:1;sec:donut-hole;cpos:15;\">in Pebble Beach last month<\/a>.<\/p>\n<p><em>Pras Subramanian is a reporter for Yahoo Finance. You can follow him on<\/em><a href=\"https:\/\/twitter.com\/Pras_S\" data-i13n=\"cpos:5;pos:1\" data-ylk=\"elm:context_link;itc:0;pos:1;sec:donut-hole;cpos:16;\"><em> Twitter<\/em><\/a><em> and on<\/em><a href=\"https:\/\/www.instagram.com\/pras_s\/\" data-i13n=\"cpos:6;pos:1\" data-ylk=\"elm:context_link;itc:0;pos:1;sec:donut-hole;cpos:17;\"><em> Instagram<\/em><\/a><em>.<\/em><\/p>\n<p><a href=\"https:\/\/finance.yahoo.com\/topic\/stock-market-news\/\" data-i13n=\"cpos:7;pos:1\" data-ylk=\"elm:context_link;itc:0;pos:1;sec:donut-hole;cpos:18;\"><strong>Click here for the latest stock market news and in-depth analysis, including events that move stocks<\/strong><\/a><\/p>\n<p><a href=\"https:\/\/finance.yahoo.com\/news\/\" data-i13n=\"cpos:8;pos:1\" data-ylk=\"elm:context_link;itc:0;pos:1;sec:donut-hole;cpos:19;\"><strong>Read the latest financial and business news from Yahoo Finance<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ford (F) sales jumped in August, with a heavy summer car-buying season and ramp-up of its truck offerings boosting results. For the month, Ford sold 182,985 vehicles in the U.S., a 13% jump from a year ago. Ford\u2019s overall U.S. sales climbed sequentially compared to July when sales stood at 173,000 units, a dip of [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":76571,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[2],"tags":[],"class_list":["post-76570","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry"],"_links":{"self":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts\/76570","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=76570"}],"version-history":[{"count":0,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts\/76570\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/media\/76571"}],"wp:attachment":[{"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=76570"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=76570"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=76570"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}