{"id":80803,"date":"2025-02-28T09:03:41","date_gmt":"2025-02-28T14:03:41","guid":{"rendered":"https:\/\/autosector.com\/?p=80803"},"modified":"2025-02-28T09:03:41","modified_gmt":"2025-02-28T14:03:41","slug":"1145846_how-motown-martha-and-the-vandellas-and-the-ford-mustang-wrote-music-history","status":"publish","type":"post","link":"http:\/\/autosector.com\/?p=80803","title":{"rendered":"How Motown, Martha and the Vandellas, and the Ford Mustang wrote music history"},"content":{"rendered":"<p dir=\"ltr\"><span>A classic snare riff kicks it off\u2014<\/span><span><em>bah, bada bah-bah bah-bah bah-bah<\/em>\u2014<\/span><span>and a chugging, urgent bass line propels the song forward. Three young women pop out from a wheel well, radiant in skirts and hair bands, beaming smiles and their hit song to a national network-TV audience. The bottle rocket that was Motown had taken flight; their latest single, \u201cNowhere to Run,\u201d put them at its helm.<\/span><\/p>\n<p dir=\"ltr\"><span>The women\u2014Martha Reeves, Betty Kelley, and Rosalind Ashford\u2014were doing their job; later, they would wonder if they had done something no one else had done before.\u00a0<\/span><\/p>\n<p><span id=\"static-marker-video-player-primis\"\/><\/p>\n<p dir=\"ltr\"><span>For the moment, they marched alongside the factory line, lip-syncing to their song blaring over the speakers in the Dearborn Assembly plant, between and among workers fitting and painting body panels to another massive hit, the Ford Mustang. The car factory hummed along. No doubt, millions of Americans hummed along, too.<\/span><\/p>\n<p dir=\"ltr\"><span>To hear Reeves tell it, the music video was born the day that short film first aired, on June 28, 1965. But the song had been born in February of that year, 60 years ago this month, when Martha and the Vandellas leaned into their mikes and sang an anthem for a new era.<\/span><\/p>\n<p><iframe src=\"https:\/\/www.youtube.com\/embed\/WR9pvGtyiHg?si=2TzunuGtTtAd4ggU\" width=\"640\" height=\"500\" frameborder=\"0\">[embedded content]<\/iframe><\/p>\n<h2 dir=\"ltr\"><span>Motown on lead, Mustang on harmony<\/span><\/h2>\n<p dir=\"ltr\"><span>The Mustang had, by spring of 1965, already topped its charts. Launched at the New York auto show in April of 1964, it had already become a bestseller, on its way to moving a million units a year.<\/span><\/p>\n<p dir=\"ltr\"><span>Berry Gordy\u2019s Motown had become a hit factory, too. Patterned in a way after the assembly plants he\u2019d worked as a young man, Gordy set up his nascent music label by work stations. Songwriters would hand off to the house band (the inimitable Funk Brothers) for arrangements, while artists interpreted and prepared their voices. That sound foundation led to a string of breakout hits that shared an aural landscape and energy that Gordy dubbed \u201cthe sound of the future.\u201d<\/span><\/p>\n<p dir=\"ltr\"><span>It had taken one of Motown\u2019s quintessential girl groups a little longer to achieve their breakout.<\/span><span>The Vandellas had a typical Motown ascendance: They hung out around the Grand Avenue home to the label, hoping to be discovered. Reeves first took a job at Motown as a secretary; combined with Annette Beard and Rosalind Ashford from the local act, the Del-Phis, the group became<\/span> <a href=\"https:\/\/www.motownmuseum.org\/artist\/martha-and-the-vandellas\/\"><span>The Vandellas<\/span><\/a><span>.\u00a0<\/span><\/p>\n<p dir=\"ltr\"><span>They sang backup on records like Marvin Gaye\u2019s 1962 hit \u201cPride and Joy,\u201d then saw their own recordings nudge onto the music charts. Then the group recorded its first big hit with 1964\u2019s \u201cDancing in the Street.\u201d It went to #2 on the Billboard Hot 100 chart and earned Motown\u2019s first Grammy nomination.<\/span><\/p>\n<p dir=\"ltr\"><span>In February of 1965, with Betty Kelley from the Velvelettes in to replace expecting mother Annette Beard, they laid down what would become \u201cNowhere to Run.\u201d With its indelible lead-in, Reeves\u2019s soaring lead vocal, and Kelley and Ashford\u2019s hypnotic chorus, the Holland-Dozier-Holland composition captured a powerful pop vibe as well as a unique Detroit sound; the Funk Brothers house band had even used snow chains slapped on the floor to beef up its hallmark sound. Backed with a rollicking, piano-driven B-side, \u201cMotoring,\u201d the song reached #8 on the Hot 100 chart.<\/span><\/p>\n<h2 dir=\"ltr\"><span>Civil rights history, via Motown<\/span><span>\u00a0<\/span><\/h2>\n<p dir=\"ltr\"><span>The massive hit in hand, Martha and the Vandellas were chosen as one of the groups to perform on a special television show hosted by Murray the K, one of the most popular radio disc jockeys of the day, and one of the first to translate from AM to FM radio. \u201cIt\u2019s What\u2019s Happening, Baby\u201d aired on June 28th, 1965, on CBS. Somehow, Murray the K had convinced the Job Corps to sponsor the show, which he punctuated with skits to encourage young Americans to take summer classes and get summer jobs.\u00a0<\/span><\/p>\n<p dir=\"ltr\"><span>It was propaganda, and Motown was on board. Berry Gordy had worked in a Ford plant, and may have leaned on connections to use Dearborn Assembly as the Vandellas\u2019 backdrop. According to<\/span> <a href=\"https:\/\/www.hourdetroit.com\/music-topics\/a-look-back-at-martha-and-the-vandellas-1965-performance-at-a-ford-plant\/\"><span>Hour Detroit<\/span><\/a><span>, Lee Iacocca said when asked, \u201cAs long as it\u2019s going to support the Mustang, let\u2019s let them do it.\u201d\u00a0<\/span><\/p>\n<p dir=\"ltr\"><span>The spectacular show lineup also included The Ronettes performing \u201cBe My Baby,\u201d Dionne Warwick doing \u201cWalk On By,\u201d The Supremes exhorting us all to \u201cStop! In the Name of Love,\u201d and Ray Charles, who finished the show with a foot-stomping rendition of \u201cWhat\u2019d I Say.\u201d\u00a0<\/span><\/p>\n<p dir=\"ltr\"><span>But the first act was all Vandellas.<\/span> <a href=\"https:\/\/www.freep.com\/story\/entertainment\/music\/brian-mccollum\/2021\/03\/04\/martha-and-vandellas-ford-rouge-nowhere-to-run-restored-video\/6890560002\/\"><span>Reeves told the Detroit Free Press<\/span><\/a> <span>recently that she remembered going to the plant very early the morning of filming, so that it could be done during a slower work hour. They didn\u2019t stop the assembly line.\u00a0<\/span><\/p>\n<p dir=\"ltr\"><span>\u201cWe just got cursed at a lot by the guys working on the line,\u201d she said, noting that the anger in the workers\u2019 faces can be seen in some shots. \u201cAnd I mean cursed.&#8221;<\/span><\/p>\n<p dir=\"ltr\"><span>As it captured an apogee of pop culture, the show resonated for another reason: timing.\u00a0<\/span><\/p>\n<p dir=\"ltr\"><span>It cast Black artists at their pinnacle as the stars, at a fractious and violent but hopeful moment in history. The prior July, President Lyndon Johnson had signed the Civil Rights Act of 1964, which outlawed segregation in public places, from schools to swimming pools to restaurants and hotels, and banned discrimination in employment. Then, in March 1965, the nation watched news from Selma, Alabama, as<\/span> <a href=\"https:\/\/www.nbcnews.com\/news\/nbcblk\/media-studies-selma-n319436\"><span>\u201cBloody Sunday\u201d protestors<\/span><\/a> <span>were beaten as they marched over the Edmund Pettus Bridge toward Montgomery.<\/span><\/p>\n<p dir=\"ltr\"><span>As the Vandellas cruised around the Rouge, the Voting Rights Act of 1965 wended its way down the legislative assembly line, on the way to becoming law in August of that year. The act set out to dismantle the barriers to voting that had been put in place during Jim Crow\u2014to compel states to ensure the principles of liberty and equality enshrined in the Thirteenth, Fourteenth, and Fifteenth Amendments to the U.S. Constitution. As they took over Dearborn Assembly, as Motown acts took over prime-time TV that summer night, the song\u2019s chanted chorus bolded and underscored what was happening all around.<\/span><\/p>\n<p dir=\"ltr\"><span>The show\u2019s available on YouTube now, as embedded here\u2014but a much clearer, remastered version<\/span> <a href=\"https:\/\/www.amazon.com\/Treasury-Collection-Whats-Happening-Baby\/dp\/B096HJF4WJ\"><span>now exists on DVD<\/span><\/a><span>. On the<\/span> <a href=\"https:\/\/www.murraythek.com\/its-whats-happening-baby.html\"><span>Murray the K archive<\/span><\/a> <span>site, it\u2019s even possible to hear the slam of a Mustang\u2019s door as \u201cNowhere to Run\u201d blasts inescapably throughout the factory.\u00a0<\/span><\/p>\n<h2 dir=\"ltr\"><span>The sound of the future<\/span><\/h2>\n<p dir=\"ltr\"><span>For all the hope etched in those scenes, the reality would be depressingly more difficult.<\/span> <a href=\"https:\/\/motorcities.org\/making-tracks\/1965\/\"><span>Reeves was onstage<\/span><\/a> <span>when Detroit riots broke out just two years later. The Motown sound was no match for the defeatists who wanted nothing of the Great Society some Americans tried to build.<\/span><\/p>\n<p dir=\"ltr\"><span>But the impact of that moment can\u2019t be ignored, though we hear it now more faintly. The show, she told<\/span> <a href=\"https:\/\/www.hourdetroit.com\/music-topics\/a-look-back-at-martha-and-the-vandellas-1965-performance-at-a-ford-plant\/\"><span>Hour Detroit<\/span><\/a><span>, \u201callowed us to be the ladies who did the first music video ever done.\u201d Others have pointed out music-video precursors in the era of silent films, but Reeves is right. The medium mattered.<\/span><\/p>\n<p dir=\"ltr\"><span>The moment mattered more. The Vandellas were a gale in full force. Their performance may now be a quaint echo of a time brimming with more hope, when the first snare rolled out of millions of TV sets across the country, some in stark black and white, others in living, vibrant color. But on that night in 1965, Americans didn\u2019t just hear the sound of the future. They could see it.<\/span><\/p>\n<p><em>Plan a visit to Detroit next year, when a vital part of American history gets its due with the opening of an <a href=\"https:\/\/www.motownmuseum.org\/about\/expansion\/\">expanded Motown Museum<\/a>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A classic snare riff kicks it off\u2014bah, bada bah-bah bah-bah bah-bah\u2014and a chugging, urgent bass line propels the song forward. Three young women pop out from a wheel well, radiant in skirts and hair bands, beaming smiles and their hit song to a national network-TV audience. The bottle rocket that was Motown had taken flight; [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":80804,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[4],"tags":[],"class_list":["post-80803","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-e-cars"],"_links":{"self":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts\/80803","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=80803"}],"version-history":[{"count":0,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts\/80803\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/media\/80804"}],"wp:attachment":[{"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=80803"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=80803"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=80803"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}