{"id":82011,"date":"2025-04-24T10:44:22","date_gmt":"2025-04-24T14:44:22","guid":{"rendered":"http:\/\/autosector.com\/?p=82011"},"modified":"2025-04-24T10:44:22","modified_gmt":"2025-04-24T14:44:22","slug":"audi-e5-sportback-auto-shanghai-2025","status":"publish","type":"post","link":"http:\/\/autosector.com\/?p=82011","title":{"rendered":"The AUDI E5 Sportback Battles BMW EVs In China"},"content":{"rendered":"<p class=\"\" data-start=\"130\" data-end=\"471\">Audi entered China in 1988 and didn\u2019t face competition from BMW for another six years. Since then, the two have battled fiercely for market share, and now, Audi is bringing in reinforcements. Notice how we wrote the brand\u2019s name in all caps in the headline? That\u2019s because the E5 Sportback isn\u2019t an Audi, it\u2019s an AUDI. Let us explain.<\/p>\n<p class=\"\" data-start=\"473\" data-end=\"720\">AUDI is a newly launched sub-brand created through a partnership between Audi and its Chinese ally, SAIC. It forgoes the iconic Four Rings and aims to attract \u201cyoung, tech-savvy customers\u201d in China, where the E5 Sportback will be sold exclusively.<\/p>\n<p data-start=\"473\" data-end=\"720\">So, what exactly is the E5 Sportback? Like all future AUDI-badged models, it\u2019s fully electric. Its body style sits somewhere between an SUV and a wagon, though it leans more toward the latter. Without the all-caps branding, we\u2019d struggle to tell whether this car is an AUDI, an Audi, or something else entirely.<\/p>\n<p><a href=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/04\/AUDI-E5-Sportback-21.jpg\"><noscript><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-medium wp-image-499338\" title=\"AUDI E5 Sportback\" src=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/04\/AUDI-E5-Sportback-21-830x553.jpg\" alt=\"AUDI AUF DER AUTO SHANGHAI 2025\" width=\"830\" height=\"553\" srcset=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/04\/AUDI-E5-Sportback-21-830x553.jpg 830w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/04\/AUDI-E5-Sportback-21-1536x1024.jpg 1536w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/04\/AUDI-E5-Sportback-21-768x512.jpg 768w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/04\/AUDI-E5-Sportback-21-2048x1366.jpg 2048w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/04\/AUDI-E5-Sportback-21-300x200.jpg 300w\" sizes=\"(max-width: 830px) 100vw, 830px\"\/><\/noscript><img decoding=\"async\" class=\"lazyload alignnone size-medium wp-image-499338\" title=\"AUDI E5 Sportback\" src=\"data:image\/svg+xml,%3Csvg%20xmlns=%22http:\/\/www.w3.org\/2000\/svg%22%20viewBox=%220%200%20830%20553%22%3E%3C\/svg%3E\" data-src=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/04\/AUDI-E5-Sportback-21-830x553.jpg\" alt=\"AUDI AUF DER AUTO SHANGHAI 2025\" width=\"830\" height=\"553\" data-srcset=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/04\/AUDI-E5-Sportback-21-830x553.jpg 830w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/04\/AUDI-E5-Sportback-21-1536x1024.jpg 1536w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/04\/AUDI-E5-Sportback-21-768x512.jpg 768w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/04\/AUDI-E5-Sportback-21-2048x1366.jpg 2048w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/04\/AUDI-E5-Sportback-21-300x200.jpg 300w\" data-sizes=\"(max-width: 830px) 100vw, 830px\"\/><\/a><\/p>\n<p class=\"\" data-start=\"1035\" data-end=\"1350\">This is a big vehicle. It stretches 4,881 mm (192.1 in) in length, spans 1,959 mm (77.1 in) in width, and stands 1,478 mm (58.1 in) tall. Compared to the <a href=\"https:\/\/www.bmwblog.com\/2024\/02\/09\/bmw-i5-touring-cape-york-green\/\">BMW i5 Touring<\/a>, it\u2019s 179 mm (7 in) shorter, 59 mm (2.3 in) wider, and 37 mm (1.4 in) lower. However, it\u2019s worth noting that the electric 5 Series wagon is not sold in China.<\/p>\n<p class=\"\" data-start=\"1352\" data-end=\"1624\">Although the E5 doesn\u2019t carry the familiar Audi design language, we\u2019re told that the firm\u2019s R&amp;D center in Germany tuned the car. It\u2019s offered in four power outputs: 295 hp, 402 hp, 570 hp, and a whopping 776 hp. The top-tier model sprints from 0 to 62 mph (100 km\/h) in just 3.4 seconds. Chinese buyers can choose between rear- and all-wheel drive variants.<\/p>\n<p class=\"\" data-start=\"1626\" data-end=\"1894\">The E5 Sportback features a hefty 100-kWh battery, delivering up to 770 kilometers (478 miles) of range, though that\u2019s probably based on the more generous CLTC testing cycle. Thanks to its 800-volt fast charging capability, it can regain 370 kilometers (230 miles) of range in just 10 minutes.<\/p>\n<p data-start=\"1626\" data-end=\"1894\"><a href=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/04\/AUDI-E5-Sportback-6.jpg\"><noscript><img decoding=\"async\" class=\"alignnone size-medium wp-image-499344\" title=\"AUDI E5 SPORTBACK\" src=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/04\/AUDI-E5-Sportback-6-830x623.jpg\" alt=\"AUDI E5 SPORTBACK\" width=\"830\" height=\"623\" srcset=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/04\/AUDI-E5-Sportback-6-830x623.jpg 830w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/04\/AUDI-E5-Sportback-6-1365x1024.jpg 1365w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/04\/AUDI-E5-Sportback-6-768x576.jpg 768w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/04\/AUDI-E5-Sportback-6-1536x1152.jpg 1536w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/04\/AUDI-E5-Sportback-6-2048x1536.jpg 2048w\" sizes=\"(max-width: 830px) 100vw, 830px\"\/><\/noscript><img loading=\"lazy\" decoding=\"async\" class=\"lazyload alignnone size-medium wp-image-499344\" title=\"AUDI E5 SPORTBACK\" src=\"data:image\/svg+xml,%3Csvg%20xmlns=%22http:\/\/www.w3.org\/2000\/svg%22%20viewBox=%220%200%20830%20623%22%3E%3C\/svg%3E\" data-src=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/04\/AUDI-E5-Sportback-6-830x623.jpg\" alt=\"AUDI E5 SPORTBACK\" width=\"830\" height=\"623\" data-srcset=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/04\/AUDI-E5-Sportback-6-830x623.jpg 830w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/04\/AUDI-E5-Sportback-6-1365x1024.jpg 1365w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/04\/AUDI-E5-Sportback-6-768x576.jpg 768w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/04\/AUDI-E5-Sportback-6-1536x1152.jpg 1536w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/04\/AUDI-E5-Sportback-6-2048x1536.jpg 2048w\" data-sizes=\"(max-width: 830px) 100vw, 830px\"\/><\/a><\/p>\n<p class=\"\" data-start=\"1896\" data-end=\"2254\">Inside, the E5 Sportback looks nothing like an Audi we\u2019re used to. A massive 27-inch 4K display dominates the dashboard, described as \u201cstunning\u201d and \u201cimpressive,\u201d though some might find it overwhelming. A touch-operated control bar sits below the main screen, flanked by two smaller displays that show feeds from exterior cameras, replacing traditional mirrors.<\/p>\n<p class=\"\" data-start=\"2256\" data-end=\"2585\">The five-seat cabin offers a nearly flat floor, made possible by a dedicated EV platform. Like many modern Chinese EVs, physical controls are nearly nonexistent. In China\u2019s 2025, almost everything is screen-based or touch-operated. Other features include a 50-watt wireless charging pad with active cooling and speakers built directly into the headrests.<\/p>\n<p class=\"\" data-start=\"2587\" data-end=\"2692\">The E5 Sportback launches in China this summer, with two more AUDI models set to follow in 2026 and 2027.<\/p>\n<p>Photos: AUDI<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Audi entered China in 1988 and didn\u2019t face competition from BMW for another six years. Since then, the two have battled fiercely for market share, and now, Audi is bringing in reinforcements. Notice how we wrote the brand\u2019s name in all caps in the headline? That\u2019s because the E5 Sportback isn\u2019t an Audi, it\u2019s an [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":82012,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[2],"tags":[],"class_list":["post-82011","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry"],"_links":{"self":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts\/82011","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=82011"}],"version-history":[{"count":0,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts\/82011\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/media\/82012"}],"wp:attachment":[{"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=82011"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=82011"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=82011"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}