{"id":84242,"date":"2025-11-21T16:30:31","date_gmt":"2025-11-21T21:30:31","guid":{"rendered":"https:\/\/autosector.com\/?p=84242"},"modified":"2025-11-21T16:30:31","modified_gmt":"2025-11-21T21:30:31","slug":"bmw-zipse-hydrogen-strategy","status":"publish","type":"post","link":"http:\/\/autosector.com\/?p=84242","title":{"rendered":"BMW Warns Europe Is Losing the Hydrogen Race"},"content":{"rendered":"<p>BMW Group CEO Oliver Zipse is sharpening his warning that Europe\u2014and Germany in particular\u2014is falling behind in the global race to industrialize hydrogen technologies. Speaking at the Automobilwoche Kongress in November, he emphasized, according to <a href=\"https:\/\/www.autonews.com\/bmw\/ane-bmw-zipse-bullish-hydrogen-1121\/\" target=\"_blank\" rel=\"noopener\"><em>Automotive News<\/em><\/a>, that the biggest investments in next-generation drivetrains are now happening in Asia and the United States, not in Europe. In his view, hydrogen has moved from a niche experiment to a strategic technology that other regions are scaling far more aggressively.<\/p>\n<p>Zipse noted that while Europe has directed the majority of its regulatory and political focus toward battery-electric vehicles, countries such as China, Japan, Korea, and the U.S. (especially California) are building long-term strategies that treat hydrogen as a serious pillar of future mobility.<\/p>\n<h3>BMW Remains One of Europe\u2019s Last Hydrogen Holdouts<\/h3>\n<p><a href=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/09\/bmw-ix5-hydrogen-g65-prototype-10.jpg\"><noscript><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-medium wp-image-505662\" title=\"BMW IX5 HYDROGEN G65 PROTOTYPE 10\" src=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/09\/bmw-ix5-hydrogen-g65-prototype-10-830x553.jpg\" alt=\"BMW IX5 HYDROGEN G65 PROTOTYPE 10\" width=\"830\" height=\"553\" srcset=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/09\/bmw-ix5-hydrogen-g65-prototype-10-830x553.jpg 830w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/09\/bmw-ix5-hydrogen-g65-prototype-10-1536x1024.jpg 1536w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/09\/bmw-ix5-hydrogen-g65-prototype-10-768x512.jpg 768w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/09\/bmw-ix5-hydrogen-g65-prototype-10-300x200.jpg 300w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/09\/bmw-ix5-hydrogen-g65-prototype-10.jpg 1920w\" sizes=\"(max-width: 830px) 100vw, 830px\"\/><\/noscript><img decoding=\"async\" class=\"lazyload alignnone size-medium wp-image-505662\" title=\"BMW IX5 HYDROGEN G65 PROTOTYPE 10\" src=\"data:image\/svg+xml,%3Csvg%20xmlns=%22http:\/\/www.w3.org\/2000\/svg%22%20viewBox=%220%200%20830%20553%22%3E%3C\/svg%3E\" data-src=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/09\/bmw-ix5-hydrogen-g65-prototype-10-830x553.jpg\" alt=\"BMW IX5 HYDROGEN G65 PROTOTYPE 10\" width=\"830\" height=\"553\" data-srcset=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/09\/bmw-ix5-hydrogen-g65-prototype-10-830x553.jpg 830w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/09\/bmw-ix5-hydrogen-g65-prototype-10-1536x1024.jpg 1536w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/09\/bmw-ix5-hydrogen-g65-prototype-10-768x512.jpg 768w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/09\/bmw-ix5-hydrogen-g65-prototype-10-300x200.jpg 300w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/09\/bmw-ix5-hydrogen-g65-prototype-10.jpg 1920w\" data-sizes=\"(max-width: 830px) 100vw, 830px\"\/><\/a><\/p>\n<p>Among European automakers, BMW stands out almost alone in continuing to develop hydrogen fuel cell passenger vehicles. The company <a href=\"https:\/\/www.bmwblog.com\/2016\/08\/17\/bmw-stop-making-hydrogen-7-model\/\">has decades of experience in the field<\/a>, starting with hydrogen combustion experiments in the early 2000s and evolving into modern fuel cell systems that operate much like battery-electric vehicles, but with electricity generated onboard.<\/p>\n<p>Unlike combustion prototypes of past decades, today\u2019s fuel cell architecture is built around electric motors and shares much of its hardware with BMW\u2019s BEVs. The difference is how energy is stored and generated. This is where BMW sees value: fast refueling, consistent performance in very cold or very hot climates, and lighter onboard energy storage for long-distance driving.<\/p>\n<h3>iX5 Hydrogen to Enter Production in 2028<\/h3>\n<p><a href=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/09\/bmw-ix5-hydrogen-g65-prototype-07.jpg\"><noscript><img decoding=\"async\" class=\"alignnone size-medium wp-image-505665\" title=\"BMW IX5 HYDROGEN G65 PROTOTYPE 07\" src=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/09\/bmw-ix5-hydrogen-g65-prototype-07-830x553.jpg\" alt=\"BMW X5 G65 prototype testing with hydrogen fuel cell system\" width=\"830\" height=\"553\" srcset=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/09\/bmw-ix5-hydrogen-g65-prototype-07-830x553.jpg 830w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/09\/bmw-ix5-hydrogen-g65-prototype-07-1536x1024.jpg 1536w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/09\/bmw-ix5-hydrogen-g65-prototype-07-768x512.jpg 768w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/09\/bmw-ix5-hydrogen-g65-prototype-07-300x200.jpg 300w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/09\/bmw-ix5-hydrogen-g65-prototype-07.jpg 1920w\" sizes=\"(max-width: 830px) 100vw, 830px\"\/><\/noscript><img loading=\"lazy\" decoding=\"async\" class=\"lazyload alignnone size-medium wp-image-505665\" title=\"BMW IX5 HYDROGEN G65 PROTOTYPE 07\" src=\"data:image\/svg+xml,%3Csvg%20xmlns=%22http:\/\/www.w3.org\/2000\/svg%22%20viewBox=%220%200%20830%20553%22%3E%3C\/svg%3E\" data-src=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/09\/bmw-ix5-hydrogen-g65-prototype-07-830x553.jpg\" alt=\"BMW X5 G65 prototype testing with hydrogen fuel cell system\" width=\"830\" height=\"553\" data-srcset=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/09\/bmw-ix5-hydrogen-g65-prototype-07-830x553.jpg 830w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/09\/bmw-ix5-hydrogen-g65-prototype-07-1536x1024.jpg 1536w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/09\/bmw-ix5-hydrogen-g65-prototype-07-768x512.jpg 768w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/09\/bmw-ix5-hydrogen-g65-prototype-07-300x200.jpg 300w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/09\/bmw-ix5-hydrogen-g65-prototype-07.jpg 1920w\" data-sizes=\"(max-width: 830px) 100vw, 830px\"\/><\/a><\/p>\n<p>The clearest example of BMW\u2019s continued commitment is the <a href=\"https:\/\/www.bmwblog.com\/2025\/09\/23\/2028-bmw-ix5-hydrogen-testing-lessons\/\">iX5 Hydrogen<\/a>. After several years of global testing and a dedicated pilot fleet, BMW will move the vehicle into series production in 2028. Volumes will remain relatively low, but this marks the first time BMW will build a hydrogen-powered model as part of its regular manufacturing roadmap, not just as a technology showcase.<\/p>\n<p>The fuel cell stack is produced in Germany, the hydrogen tanks store gas at very high pressure, and a compact battery buffer supplies short bursts of power during hard acceleration. The entire system was engineered to integrate into the existing X5 platform with minimal structural changes. That compatibility is a key part of BMW\u2019s belief that future platforms need to remain flexible rather than locked to a single propulsion type.<\/p>\n<h3>Public Funding Helps, but Not Enough to Catch Up<\/h3>\n<p>BMW\u2019s fuel cell development is supported by <a href=\"https:\/\/www.bmwblog.com\/2025\/11\/17\/bmw-gets-273-million-euros-funding-for-hydrogen\/\">\u20ac273 million in public funding<\/a> from the German federal government and the state of Bavaria through the EU\u2019s IPCEI Hydrogen initiative. The investment is intended to support industrialization of a scalable fuel cell powertrain for passenger vehicles.<\/p>\n<p>Even with this support, Zipse argued that Germany is not advancing fast enough compared with regions that treat hydrogen as an industrial priority. He warned that if Europe continues to rely on a narrow interpretation of future mobility, the continent risks losing influence over an entire technology sector.<\/p>\n<h3>Skepticism Remains Strong<\/h3>\n<p><a href=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2023\/02\/bmw-ix5-hydrogen-2023-137.jpg\"><noscript><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-446005\" title=\"On Location BMW iX5 Hydrogen Antwerp\" src=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2023\/02\/bmw-ix5-hydrogen-2023-137-830x553.jpg\" alt=\"BMW iX5 refilling\" width=\"830\" height=\"553\" srcset=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2023\/02\/bmw-ix5-hydrogen-2023-137-830x553.jpg 830w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2023\/02\/bmw-ix5-hydrogen-2023-137-1536x1024.jpg 1536w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2023\/02\/bmw-ix5-hydrogen-2023-137-768x512.jpg 768w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2023\/02\/bmw-ix5-hydrogen-2023-137-300x200.jpg 300w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2023\/02\/bmw-ix5-hydrogen-2023-137.jpg 1920w\" sizes=\"(max-width: 830px) 100vw, 830px\"\/><\/noscript><img loading=\"lazy\" decoding=\"async\" class=\"lazyload size-medium wp-image-446005\" title=\"On Location BMW iX5 Hydrogen Antwerp\" src=\"data:image\/svg+xml,%3Csvg%20xmlns=%22http:\/\/www.w3.org\/2000\/svg%22%20viewBox=%220%200%20830%20553%22%3E%3C\/svg%3E\" data-src=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2023\/02\/bmw-ix5-hydrogen-2023-137-830x553.jpg\" alt=\"BMW iX5 refilling\" width=\"830\" height=\"553\" data-srcset=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2023\/02\/bmw-ix5-hydrogen-2023-137-830x553.jpg 830w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2023\/02\/bmw-ix5-hydrogen-2023-137-1536x1024.jpg 1536w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2023\/02\/bmw-ix5-hydrogen-2023-137-768x512.jpg 768w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2023\/02\/bmw-ix5-hydrogen-2023-137-300x200.jpg 300w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2023\/02\/bmw-ix5-hydrogen-2023-137.jpg 1920w\" data-sizes=\"(max-width: 830px) 100vw, 830px\"\/><\/a><\/p>\n<p>Many analysts remain unconvinced that hydrogen has a meaningful future in passenger cars. Critics argue that fuel cell vehicles are still expensive to produce, lack infrastructure, and trail far behind BEVs in maturity. Some also say the efficiency losses in hydrogen production and distribution make it difficult for the technology to compete on cost.<\/p>\n<p>These views reflect the broader policy environment BMW finds itself in: Europe has largely aligned itself behind battery-electric mobility and expects BEVs to dominate new car sales from the mid-2030s onward.<\/p>\n<h3>Zipse Pushes Back on EU\u2019s Regulatory Direction<\/h3>\n<p><a href=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2024\/09\/BMW-Toyota-Hydrogen-Collaboration-2.jpg\"><noscript><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-484510\" title=\"BMW Toyota Hydrogen Collaboration-2\" src=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2024\/09\/BMW-Toyota-Hydrogen-Collaboration-2-830x467.jpg\" alt=\"Oliver Zipse, BMW CEO next to the BMW iX5 Hydrogen\" width=\"830\" height=\"467\" srcset=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2024\/09\/BMW-Toyota-Hydrogen-Collaboration-2-830x467.jpg 830w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2024\/09\/BMW-Toyota-Hydrogen-Collaboration-2-1820x1024.jpg 1820w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2024\/09\/BMW-Toyota-Hydrogen-Collaboration-2-768x432.jpg 768w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2024\/09\/BMW-Toyota-Hydrogen-Collaboration-2-1536x864.jpg 1536w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2024\/09\/BMW-Toyota-Hydrogen-Collaboration-2.jpg 1920w\" sizes=\"(max-width: 830px) 100vw, 830px\"\/><\/noscript><img loading=\"lazy\" decoding=\"async\" class=\"lazyload alignnone size-medium wp-image-484510\" title=\"BMW Toyota Hydrogen Collaboration-2\" src=\"data:image\/svg+xml,%3Csvg%20xmlns=%22http:\/\/www.w3.org\/2000\/svg%22%20viewBox=%220%200%20830%20467%22%3E%3C\/svg%3E\" data-src=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2024\/09\/BMW-Toyota-Hydrogen-Collaboration-2-830x467.jpg\" alt=\"Oliver Zipse, BMW CEO next to the BMW iX5 Hydrogen\" width=\"830\" height=\"467\" data-srcset=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2024\/09\/BMW-Toyota-Hydrogen-Collaboration-2-830x467.jpg 830w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2024\/09\/BMW-Toyota-Hydrogen-Collaboration-2-1820x1024.jpg 1820w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2024\/09\/BMW-Toyota-Hydrogen-Collaboration-2-768x432.jpg 768w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2024\/09\/BMW-Toyota-Hydrogen-Collaboration-2-1536x864.jpg 1536w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2024\/09\/BMW-Toyota-Hydrogen-Collaboration-2.jpg 1920w\" data-sizes=\"(max-width: 830px) 100vw, 830px\"\/><\/a><\/p>\n<p>Zipse has become one of the industry\u2019s strongest voices criticizing the EU\u2019s \u201ctailpipe-only\u201d regulatory framework. He argues that the current rules ignore the broader decarbonization work automakers are already doing, from low-carbon steel sourcing to renewable-powered factories and cleaner supply chains. In his view, regulations should account for a vehicle\u2019s entire lifecycle emissions, not just what comes out of the exhaust.<\/p>\n<p>BMW\u2019s position is that relying on a single technology increases risk and reduces Europe\u2019s industrial resilience. Zipse said the company\u2019s flexible platform strategy\u2014making it possible to build BEVs, hybrids, combustion engines, and hydrogen fuel cell models on the same basic structure\u2014is essential to serving global markets with different infrastructure realities and energy constraints.<\/p>\n<h3>Where BMW Sees Hydrogen Playing a Role<\/h3>\n<p><a href=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2023\/09\/bmw-ix5-hydrogen-testing-23.jpg\"><noscript><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-459454\" title=\"bmw-ix5-hydrogen-testing-23\" src=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2023\/09\/bmw-ix5-hydrogen-testing-23-830x830.jpg\" alt=\"BMW iX5 Hydrogen driving on the street\" width=\"830\" height=\"830\" srcset=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2023\/09\/bmw-ix5-hydrogen-testing-23-830x830.jpg 830w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2023\/09\/bmw-ix5-hydrogen-testing-23-1024x1024.jpg 1024w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2023\/09\/bmw-ix5-hydrogen-testing-23-120x120.jpg 120w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2023\/09\/bmw-ix5-hydrogen-testing-23-768x768.jpg 768w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2023\/09\/bmw-ix5-hydrogen-testing-23-1536x1536.jpg 1536w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2023\/09\/bmw-ix5-hydrogen-testing-23-300x300.jpg 300w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2023\/09\/bmw-ix5-hydrogen-testing-23.jpg 1920w\" sizes=\"(max-width: 830px) 100vw, 830px\"\/><\/noscript><img loading=\"lazy\" decoding=\"async\" class=\"lazyload alignnone size-medium wp-image-459454\" title=\"bmw-ix5-hydrogen-testing-23\" src=\"data:image\/svg+xml,%3Csvg%20xmlns=%22http:\/\/www.w3.org\/2000\/svg%22%20viewBox=%220%200%20830%20830%22%3E%3C\/svg%3E\" data-src=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2023\/09\/bmw-ix5-hydrogen-testing-23-830x830.jpg\" alt=\"BMW iX5 Hydrogen driving on the street\" width=\"830\" height=\"830\" data-srcset=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2023\/09\/bmw-ix5-hydrogen-testing-23-830x830.jpg 830w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2023\/09\/bmw-ix5-hydrogen-testing-23-1024x1024.jpg 1024w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2023\/09\/bmw-ix5-hydrogen-testing-23-120x120.jpg 120w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2023\/09\/bmw-ix5-hydrogen-testing-23-768x768.jpg 768w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2023\/09\/bmw-ix5-hydrogen-testing-23-1536x1536.jpg 1536w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2023\/09\/bmw-ix5-hydrogen-testing-23-300x300.jpg 300w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2023\/09\/bmw-ix5-hydrogen-testing-23.jpg 1920w\" data-sizes=\"(max-width: 830px) 100vw, 830px\"\/><\/a><\/p>\n<p>Hydrogen fuel cell vehicles are not intended to replace BEVs, but BMW sees them as a practical alternative in specific scenarios. These include markets without reliable fast-charging networks, regions with limited electrical grid capacity, and use cases where range consistency and quick refueling matter, such as long-distance driving or heavy loads. BMW believes hydrogen could also appeal to customers who cannot easily adopt a pure battery-electric lifestyle.<\/p>\n<p>BMW\u2019s hydrogen program is still low-volume, but the move to series production of the iX5 Hydrogen marks a major shift for the company. Zipse said interest from international partners continues to grow and expects hydrogen to play a larger role in BMW\u2019s portfolio later in the decade, assuming Europe keeps pace on infrastructure, funding, and regulatory flexibility.<\/p>\n<p>His message was direct: if Europe decides not to develop hydrogen, other regions will gladly take the lead.<\/p>\n<p><iframe loading=\"lazy\" title=\"Drove the first ever BMW iX5 Hydrogen Car\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/-TsPzYaQP-8?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen=\"\">[embedded content]<\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>BMW Group CEO Oliver Zipse is sharpening his warning that Europe\u2014and Germany in particular\u2014is falling behind in the global race to industrialize hydrogen technologies. Speaking at the Automobilwoche Kongress in November, he emphasized, according to Automotive News, that the biggest investments in next-generation drivetrains are now happening in Asia and the United States, not in [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84243,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[2],"tags":[],"class_list":["post-84242","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry"],"_links":{"self":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts\/84242","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=84242"}],"version-history":[{"count":0,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts\/84242\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/media\/84243"}],"wp:attachment":[{"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=84242"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=84242"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=84242"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}