{"id":84548,"date":"2026-01-05T09:29:02","date_gmt":"2026-01-05T14:29:02","guid":{"rendered":"http:\/\/autosector.com\/?p=84548"},"modified":"2026-01-05T09:29:02","modified_gmt":"2026-01-05T14:29:02","slug":"bmw-hints-fun-cars-new-segments","status":"publish","type":"post","link":"http:\/\/autosector.com\/?p=84548","title":{"rendered":"BMW Hints At Making Fun Cars In New Segments"},"content":{"rendered":"<p>The Z4\u2019s impending demise will leave a void in BMW\u2019s lineup that won\u2019t be filled anytime soon. Come April, the last roadster will roll off the assembly line, with no promise of a direct successor. So what comes after? The Bavarians are staying tight-lipped, but there is a glimmer of hope that fun cars won\u2019t be completely ignored.<\/p>\n<p>Joachim Post told <em>Auto Motor und Sport<\/em> that a low-volume product must make financial sense to receive the green light. Speaking about the \u201cG29,\u201d the Chief Technology Officer explained that the rear-wheel-drive roadster was launched at \u201cprecisely the right time.\u201d The math worked out in BMW\u2019s favor once Toyota came on board to sell its own version, the <a href=\"https:\/\/www.bmwblog.com\/2025\/09\/11\/toyota-supra-final-edition-b58-vs-s58\/\">Supra<\/a>.<\/p>\n<p>Although the two automakers are continuing their hydrogen fuel cell joint efforts, a new sports car isn\u2019t on the table. Still, BMW is giving enthusiasts reason to breathe a sigh of relief by promising that engaging vehicles remain on the horizon. While a new Z4, or anything directly replacing it, isn\u2019t happening, the CTO suggests a different kind of performance car could emerge:<\/p>\n<p><a href=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/11\/bmw-z4-final-edition-06.jpg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-medium wp-image-508608\" title=\"BMW Z4 FINAL EDITION 06\" src=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/11\/bmw-z4-final-edition-06-830x623.jpg\" alt=\"BMW Z4 FINAL EDITION rear end\" width=\"830\" height=\"623\" srcset=\"https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/11\/bmw-z4-final-edition-06-830x623.jpg 830w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/11\/bmw-z4-final-edition-06-1365x1024.jpg 1365w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/11\/bmw-z4-final-edition-06-768x576.jpg 768w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/11\/bmw-z4-final-edition-06-1536x1152.jpg 1536w, https:\/\/cdn.bmwblog.com\/wp-content\/uploads\/2025\/11\/bmw-z4-final-edition-06.jpg 1920w\" sizes=\"(max-width: 830px) 100vw, 830px\"\/><\/a><\/p>\n<blockquote readability=\"9\">\n<p>\u201cOur aim is to realize vehicle projects that are both emotionally engaging and profitable. We traditionally stand for products that offer the ultimate driving pleasure. Now we are looking ahead, but one thing is certain: we will continue to build highly emotional vehicles in the future. Perhaps there will be other great models in new segments in the future that aren\u2019t yet on our radar.\u201d<\/p>\n<\/blockquote>\n<p>That\u2019s refreshing to hear, given that the Z4\u2019s days are numbered, and the M8 has already been discontinued. Thankfully, Joachim Post added that the M240i and M2 aren\u2019t going anywhere. This aligns with reports that \u201cG42\u201d and \u201cG87\u201d production will continue until mid-2029. The 4 Series and M4 are also expected to stick around until the end of the decade.<\/p>\n<p>Another dedicated performance model seems unlikely before 2030. BMW is currently focused on rolling out Neue Klasse technology and styling across roughly 40 models by the end of 2027. After that, the brand is rumored to expand its portfolio with i1 and i2 entry-level EVs, along with a <a href=\"https:\/\/www.bmwblog.com\/2025\/08\/12\/bmw-g74-rugged-suv-2029-launch-hybrid-ev\/\">rugged SUV<\/a> offering plug-in hybrid and fully electric powertrains, all before the decade\u2019s end.<\/p>\n<p>Looking ahead, your guess is as good as ours when it comes to the \u201cnew segments\u201d mentioned by the CTO. Hopefully, they involve something with two doors and a coupe roofline. However, Joachim Post may have been alluding to electric M cars such as the M3 \u201cZA0\u201d and X3 M \u201cZA5.\u201d We\u2019ve also previously reported on the possibility of an all-electric M3 Touring \u201cZA1,\u201d as well as a potential X4 M \u201cZA7.\u201d<\/p>\n<p>Whatever BMW M has in store, let\u2019s just hope it\u2019ll be more desirable than the <a href=\"https:\/\/www.bmwblog.com\/2025\/12\/02\/2026-bmw-xm-label-hits-road-korea\/\">XM<\/a> experiment. Anything other than the umpteenth SUV would be more than welcome.<\/p>\n<p>Source: <a href=\"https:\/\/www.auto-motor-und-sport.de\/verkehr\/bmw-entwicklungsvorstand-dr-joachim-post-im-interview-kostenparitaet-e-auto-verbrenner\/\" target=\"_blank\" rel=\"noopener\">Auto Motor and Sport<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Z4\u2019s impending demise will leave a void in BMW\u2019s lineup that won\u2019t be filled anytime soon. Come April, the last roadster will roll off the assembly line, with no promise of a direct successor. So what comes after? The Bavarians are staying tight-lipped, but there is a glimmer of hope that fun cars won\u2019t [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84549,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[2],"tags":[],"class_list":["post-84548","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry"],"_links":{"self":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts\/84548","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=84548"}],"version-history":[{"count":0,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/posts\/84548\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=\/wp\/v2\/media\/84549"}],"wp:attachment":[{"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=84548"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=84548"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/autosector.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=84548"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}