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RBC. (2026, June 26). RBC powers EV confidence as the Champion Sponsor of Plug\u2019n Drive\u2019s Cross-Canada Tour<\/em> [Press release]. <\/strong>https:\/\/www.rbc.com\/newsroom\/news\/article.html?article=126120<\/strong><\/a>.\u00a0<\/strong><\/p>\n TORONTO,\u00a0June 26, 2026<\/strong>\u00a0\u2014 For the second consecutive year, RBC\u00a0is the Champion Sponsor for Plug\u2019n Drive\u2019s EV\u2019s are for EVeryone Cross-Canada Tour, which runs all year round. The tour features the Electric Vehicle Discovery Centre in Toronto, EV Roadshows in 10 provinces, and Mobile EV Education Trailers (MEETs) in 10 communities across four provinces, providing Canadians with hands-on opportunities to compare multiple electric vehicle (EV) models in one place, ask questions and learn from EV experts.<\/p>\n \u201cPassenger vehicles account for about 11 per cent of Canada\u2019s total emissions \u2013 a significant portion that demands action,\u201d <\/em>said Thea Silver, senior director, environmental impact, RBC. \u201cWhile EV adoption is progressing in Canada, concerns about affordability and access to charging continue to be barriers. That is why RBC is collaborating with Plug\u2019n Drive, an organization that brings fact-based information and test drives to communities across Canada \u2013 helping people consider the switch with confidence.\u201d<\/em><\/p>\n \u201cWhile interest in electric vehicles is high, upfront affordability and long-term financial predictability are critical factors for Canadian households right now. That is why this tour is so vital\u2014it allows us to look past the sticker price and educate Canadians on the total cost of ownership, where EVs consistently prove to be the better financial choice. We are incredibly grateful for RBC\u2019s renewed support as our Champion Sponsor, helping us make electric transportation accessible and affordable for everyone,\u201d <\/em>said Cara Clairman, president and CEO of Plug\u2019n Drive.<\/p>\n Canadians can get behind the wheel of an EV at Tour events across the country. Visit\u00a0www.plugndrive.ca<\/a>\u00a0for event details. Event attendees can also enter for a chance to win 250,000 Avion Reward points through the EVs are for EVeryone 2026 Contest. See\u00a0contest rules<\/a>\u00a0for full details<\/p>\n RBC\u2019s ambition is to be the bank of choice for Canadians navigating the transition to a low carbon and resilient economy. RBC\u2019s\u00a0Electric Car Cost Calculator<\/a>\u00a0and our community investments include working alongside with organizations like Plug\u2019n Drive who help Canadians learn about EVs in a hands-on, no-pressure environment.<\/p>\n Royal Bank of Canada is a global financial institution with a purpose-driven, principles-led approach to delivering leading performance. Our success comes from the 101,000+ employees who leverage their imaginations and insights to bring our vision, values and strategy to life so we can help our clients thrive and communities prosper. As Canada\u2019s biggest bank and one of the largest in the world, based on market capitalization, we have a diversified business model with a focus on innovation and providing exceptional experiences to our more than 19 million clients in Canada, the U.S. and 27 other countries. Learn more at\u00a0rbc.com<\/a>.<\/p>\n We are proud to support a broad range of community initiatives through donations, community investments and employee volunteer activities. See how at\u00a0rbc.com\/peopleandplanet<\/a>.<\/p>\nExperience EVs Firsthand at Plug\u2019n Drive\u2019s Cross-Canada Tour and Enter for a Chance to Win 250,000 Avion Reward Points<\/h3>\n
How Canadians can participate<\/h3>\n
Why RBC is contributing in the transition to a low carbon and resilient economy<\/strong><\/h3>\n
About RBC<\/strong><\/h3>\n
For more information, please contact:<\/strong><\/h4>\n