Author name: Evan

BMW has reached another milestone in its shift toward electrification. The company delivered its three millionth vehicle with an electrified drivetrain, marked by the handover of a 3 Series plug-in hybrid built at the Munich plant. The record was set thanks to a strong first half of 2025, with sales of both fully electric cars

The full-size sedan is on its way out, and the Audi A7 and S7 have become the latest casualty in the war against comfy five-seaters. The Ingolstadt-based automaker has reportedly dropped most of the A7 line from the lineup in the US. Instead, US shoppers will choose between a pared down lineup consisting of the

Marketing is a tough gig. You have to walk the line between attention-getting and enduring, keeping it catchy without getting too kitsch. BMW hit gold with “The Ultimate Driving Machine,” which arrived in the 1970s courtesy of marketing whiz Martin Puris. It is still widely used today. But there’s another tenet of the brand, decidedly

Spy photos have shown that BMW is hard at work preparing a facelift for its flagship car, while retaining the split headlights. In the meantime, it continues to pamper the current 7 Series. The luxury automaker has partnered with Korean artist Lee Kun-Yong to give the electric sedan a colorful makeover. This i7 M Performance model wears

We’ll admit an X3 in Brooklyn Grey isn’t necessarily among the most desirable BMWs. However, this is far from a regular “G45.” For starters, it’s the hotter M Performance model, as indicated by its quad exhaust system. The carbon fiber finishers for those four tips are part of a broader array of upgrades not available

BMW Canada is preparing to restart imports of its U.S.-built SUVs, even though those vehicles face one of the steepest tariff penalties in the auto industry. According to Automotive News, dealers in Canada say shipments of the X3, X4, X5, X6, X7 and XM from BMW’s plant in Spartanburg, South Carolina will resume in the

BMW enthusiasts, remember this codename: “ZA0.” It’s the internal designation for the first electric M car. While there are already plenty of M Performance models without combustion engines, this camouflaged prototype previews the first full-fat M in zero-emission guise. Ahead of its rumored 2027 release, the M3, sans its signature inline-six, has been spotted working