New ALPINA Design Boss Say There Are ‘Exciting Things To Show’
The BMW Group took nearly everyone by surprise in early 2022 when it acquired ALPINA. Munich didn’t buy the family-owned company itself, but rather the brand name. The intent? To use the fabled moniker on future high-end models. The focus will likely be on the largest vehicles. Think 7 Series and X7, positioned to bridge […]
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